Social Networking 101

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What is Social Networking and Why Do I Need It?

Is social networking for you? What is Social Networking?

Social Networking helps us to share our lives with friends, family, anyone, anywhere. It's rapidly changing the way that individuals meet, make friends and interact.

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Social media

-- primarily Internet- and mobile-based tools for sharing and discussing information among human beings.[1] The term most often refers to activities that integrate technology, telecommunications and social interaction, and the construction of words, pictures, videos and audio. [2] This interaction, and the manner in which information is presented, depends on the varied perspectives and "building" of shared meaning among communities, as people share their stories and experiences. ~~Wikipedia

How Many Social Networks Do You Belong to?

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What's So Great About Online Social Networking?


Co-founders of social networking sites Jaiku, Twitter and Dopplr discuss the benefits of online social networks. ----- "Up Close and Personal: Share Your Life," featuring Jyri Engestrom, Biz Stone, Raymond Spanjar, Felix Peterson, and Matt Biddulph, with moderator Linda Stone. Where are you? What are you doing? Simple questions, simple answers, essential to our social existence. Twitter, Jaiku, Plazes, Dopplr and Hyves help us to share our lives with friends, family, anyone, anywhere. This session explores our existence and contact in an always-'on' world.- PICNIC Jyri Engestrom is co-founder of jaiku.com, a mobile social software startup. He is also Founder and Vice-Chairman of Aula Network, a nonprofit to advance the vision of a creative society. Jyri incubated start-ups at Tera Group, a venture capital partnership, and co-founded ShiftControl, an online recruiting company based on friend-to-friend referrals. Prior to that he worked as a Concept Designer at Satama Interactive, where he co-led the design of Nokia.com. Jyri is working on a Ph.D on innovation at the Management School at Lancaster University, UK. He holds a Master's degree in sociology from the University of Helsinki. He maintains a weblog at zengestrom.com. Biz Stone is co-founder of Twitter, Inc and also helped make Xanga, Blogger, Odeo, and Obvious. Biz sometimes writes books about what people are doing on the Internet. Interested in what he is up to? Follow his Twitter trail at twitter.com/biz, or read his blog at www.bizstone.com. Matt Biddulph is a creative technologist who works with companies like Nature, Joost and the BBC to bring cutting-edge technologies into the mainstream. He is also the CTO of Dopplr, a social network for frequent travellers.
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Co-founders of social networking sites Jaiku, Twitter and Dopplr discuss the benefits of online social networks.

Tribes: We Need You to Lead Us

Amazon Price: $12.01 (as of 02/15/2012)Buy Now

Social Networking in Plain English

We made this video for people who wonder why social networking sites are so popular. We think one reason is because they help to solve a real world problem
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I

ndividuals working with one another via social networks are a growing force in our economy and society. The phenomenon has many manifestations, and goes by many names-"peer production," "social production," "smart mobs," the "wisdom of crowds," "crowdsourcing," and "the commons." The basic point is that socially created value is increasingly competing with conventional markets, as GNU/Linux has famously shown. Through an open, accessible commons, one can efficiently tap into the "wisdom of the crowd," nurture experimentation, accelerate innovation, and foster new forms of democratic practice.

This is why so many ordinary people-without necessarily having degrees, institutional affiliations or wealth-are embarking upon projects that, in big and small ways, are building a new order of culture and commerce. ~~David Bollier

Viral Spiral: How the Commoners Built a Digital Republic of Their Own

Amazon Price: $2.99 (as of 02/15/2012)Buy Now

Social Networking Credibility by Nancy Marmolejo

Ways to build your credibility. Credibility sells!

When you use social networking to build your online business, you can't rely only on the number of followers you have on Twitter to provide credibility.

How do you provide great information while building your know-like-trust factor?
Write a Great Social Networking Profile
A social networking profile page is your calling card and your friendly handshake all rolled into one. You need to state who you are, who you work with, and the results you deliver. This is your chance to speak your expertise and arouse their curiosity so they want to learn more.
Leave a Great Trail of Links
Where you link to will tell visitors a lot about you.
Publish, Publish, Publish!
Publishing articles, tips, and blog posts on your particular topic supports your claims to being an expert by providing tangible proof that you know what you're talking about and gets you listed with search engines.
Listen to the Podcast
Wrap up parts 4 and 5.

Twitter in Plain English

A quick and plain English intro to the micro-blogging service Twitter.
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How To Use Twitter For Business

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Credibility on Twitter

How to Get Tweet Cred on Twitter
Nancy Marmolejo's tips on Tweet Credibility
Guy Kawasaki: How To Use Twitter As A Tool
Entrepreneurial Guru Guy Kawasaki uses Twitter as a marketing tool for his website Alltop and his book Reality Check.

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