Welcome to Sound Business
This lens is for anyone interested in sound, and particularly sound in business. It arises from my book Sound Business, available here. Another useful resource with some excerpts from the book and discussion forums is the Sound Business Wikispace.
Here's the blurb from the back of the book to give you an idea of what it covers:
Sound is a great undiscovered country for business. Most organisations are blissfully unaware of their sound, and yet sound affects people deeply. Sound can change people's behaviour in almost any commercial environment - including offices, shops, showrooms, advertising, the internet, hotels, bars and restaurants. Research shows that appropriate sound can increase retail sales by over 30% and triple productivity for some workers.
In Sound Business, leading strategic sound expert Julian Treasure explains exactly how to predict these effects and take control of sound to improve almost every aspect of business. Combining the latest psychoacoustic theory, original thinking and practical tips for every application of sound, this is the first book to map this unexplored land of sound in business. The accompanying CD includes examples of applied sound as well as field recordings that show how not to sound.
Intentions for this lens
I'm hoping this will become a rich resource, using most of the tools available on Squidoo to pull together weblinks, books, CDs and other sound sources so that you will know where to come if you want to find anything in the realm of psychoacoutics, music psychology, the effect of sound on human beings and particularly sound in business.Please post any ideas or suggestions you have in any of these areas - this lens will be as good as we all make it!
Ten facts about sound that you might not know
- Slow music can increase retail sales by 38 per cent.
- Office noise can reduce productivity for knowledge workers to just one third of the level they achieve in quiet spaces.
- If you can hear the music from someone's headphones they are damaging their hearing.
- If you can't hear someone talking to you when you're wearing headphones, you are probably damaging your own hearing.
- The University of Arizona's current model of supernova explosions finds that stars about to go supernova vibrate at around middle C just after their cores collapse, and that the huge acoustic energy is the final trigger for the explosion.
- Sound existed before light. For the first 380,000 years of the universe, photons were all bound up in the plasma of the expanding universe - but there were vibrations and there was a medium, so there was sound.
- The loudest sound ever reliably recorded for accurate calibration was the Krakatoa eruption in 1883, which is estimated to have been the equivalent of 310 dB at one metre (though at that range death would have been instantaneous from the sound alone); it was heard 3,000 miles away and even at 100 miles distance it was impossible to hear someone shouting into your ear.
- Audible sound waves range in length from around 17 metres for the lowest perceptible tones to around 1.7 centimetres for the highest.
- Through air, at sea level, sound travels about 344 metres per second, which is around 1,239 kilometres per hour. This is the famous Mach 1. Being more dense, water is a much better sound transmitter than air: in one second in water sound will travel just over 1,430 metres, moving at over 5,150 kilometres per hour, more than four times faster than in air.
- Our visual range is 10,000 times smaller than our aural range: the ratio of the loudest sound we can endure to the quietest we can hear is a trillion to one!
Julian Treasure on Working Lunch
Useful sound and music links
post your own, and vote your favourites up the list
Pandora Internet Radio - Find New Music, Listen to Free Web Radio
Pandora is the music discovery service that helps more...1 point
www.musiced.org.uk: The Power of Music
Some research and persuasive writing about music's more...1 point
The Power of Sound
Joshua Leeds's excellent book has a resource here.1 point
Faber Acoustical
We love these acoustic measurement tools.0 points
Ultimate Spatial Audio Index
Ultimate Spatial Audio Index - plenty of fascinati more...0 points
Spacesounds
As featured in the book and on the book's CD, here more...0 points
Audiobaba Music Search
Find music you may like based on similarities to m more...0 points
BBC World Service | The Power of Music
Jane Hanson investigates the ability of music to i more...0 points
BBC - Radio 4 - The Sound of Life
An acoustic journey to discover the past present a more...0 points
Musical Instruments-Unique Unusual Odd Strange Weird Experimental Rare Wacky Musical Instruments Gallery sound clips,photos
A rich and fascinating playground with samples fo more...0 points
http://www.ricall.com/ricall/pre/index.jsp
Find the perfect track for any use and they will a more...0 points
.::. haus der musik .::.
If you're ever in Vienna, a must!0 points
Muzak - Audcwiki
Some interesting thoughts.0 points
rand()%home
Streamed generative music.0 points
MuSICA: Music & Science Information Computer Archive
Searchable archive from a publication copvering th more...0 points
Music psychology links from Arizoina University
More useful research here.0 points
Core Sound Binaural Microphones (tm)
Great Binaural Microphones for DAT< more...0 points
JW Media Music Ltd
A good source of production music and sound effect more...0 points
www.kpm.co.uk
Search engine that covers most of the top music li more...0 points
ExtremeMusic.com - Class A Production Music Library - A Site For Sore Ears
Excellent music library that's not searched by KPM more...0 points
http://www.brandsense.com
If you want to know about multi-sensory branding, more...0 points
Charles Morrow Productions LLC
Charles Morrow Productions invented 3D sound. Char more...0 points
: + : + : + : + : illustrious : + : + : + : + :
Martyn Ware and Vince Clark are deploying 3D sound more...0 points
Recommended reading, lstening and viewing
Please contribute your own and vote on these. Links are to Amazon.com but from there you can go to your local Amazon.
Nada Brahma: The World Is Sound : Music and the Landscape of Consciousness by Joachim-Ernst Berendt
One of my all-time favourite books, this covers th more...1 point
The Mysticism of Sound and Music (Shambhala Dragon Editions) by Hazrat Inayat Khan
Essential - crammed with the great Sufi master's i more...1 point
Touch the Sound - A Sound Journey With Evelyn Glennie
Evelyn shares so many of the convictions that drov more...1 point
77 Million Paintings by Brian Eno
You cannot become bored with this - ever!1 point
Hearing Solar Winds
David Hykes's first recording with the Harmonic Ch more...1 point
The Soundscape by R. Murray Schafer
The father of aural ecology, inventor of the word more...1 point
BRAND sense: Build Powerful Brands through Touch, Taste, Smell, Sight, and Sound by Martin Lindstrom
Martin Lindstrom's seminal work in multi-sensory b more...1 point
Sonic Alchemy by Joshua Leeds
The interviews Joshua Leeds has carried out with m more...0 points
Haunted Weather: Music, Silence and Memory (Five Star Fiction S.) by David Toop
I love this book. David Toop's writing is always p more...0 points
Ocean of Sound by David Toop
Another excellent bookm from David Toop, this time more...0 points
Noise by Bart Kosko
Noise is so much more than we usually think. This more...0 points
Sync: The Emerging Science of Spontaneous Order by Steven Strogatz
A completely fascinating exploration of the tenden more...0 points
Handbook of Music Psychology by Donald A. (editor) Hodges
The seminal compendium of academic work in this fa more...0 points
Why Birds Sing: A Journey into the Mystery of Bird Song by David Rothenberg
Fascinating personal journey of exploration with m more...0 points
The Ambient Century: From Mahler to Trance: The Evolution of Sound in the Electronic Age by Mark Prendergast
I haven't read this yet but it looks good!0 points
Stomp Out Loud
A fine lesson in listening and in making sound, in more...0 points
1 Giant Leap
A stunning collision between cultures, philosophy, more...0 points
Ambient 1: Music for Airports
This is where ambient music really began, and the more...0 points
Ambient 4: On Land
Another dose of serenity and gentle beauty from En more...0 points
Ambient 2: The Plateaux of Mirror
Gorgeous collaboration between Eno and Harold Budd more...0 points
Acoustic Communication: Second Edition by Barry Truax
An outstanding tour of sound, music and noise.0 points
'Sound Affects!' merchandise
"sound affects!" Organic Cotton Tee
with 'take control of your sound' on back
Price: 28.49
"sound affects!" Women's T-Shirt
with 'take control of your sound' on back
Price: 24.99
"sound affects!" Kids T-Shirt
with 'take control of your sound' on back
Price: 23.99
"sound affects!" Mug
Price: 16.49
"sound affects!" Long Sleeve T-Shirt
with 'take control of your sound' on back
Price: 31.49
Evelyn Glennie
Evelyn Glennie - Short Promo
Short Promo from Dame Evelyn's website. http://www.evelyn.co.uk
Runtime: 1:24
33469 views
10 Comments:
The Sancho Plan
3D sound plus reactive visuals
Spacequatica: The Sancho Plan Live Feb '07 (Edit)
Edited footage of audiovisual explorers The Sancho Plan performing their new piece "Spacequatica", live at Goldsmiths University in the UK, 2007. The Sancho Plan perform their music live, while simultaneously controlling their animated characters in real-time, using their customised drumpads. Big thanks to Olly Venning & Edd Dawson-Taylor for their fantastic character work. See www.thesanchoplan.com for further info.
Runtime: 2:47
3551 views
3 Comments:
Reader Feedback
Please leave your feedback here - also please visit the wikispace at http://www.soundbusiness.wikispaces.net/ for discussion and files.
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carmine
Great lens - Your lens rocks! Posted May 22, 2008 |
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Hi JulianTreasure, Great lens. I really enjoyed articles . Taking inspiration , I have also created my lens, it got some great resources on affiliate marketing. It got some great articles, give you insight knowledge about this industry. To view the lens , click here Posted August 02, 2007 |
