How to Spend Less

It would seem that we should all identify our spending priorities. What are the things that we really want to be sure we have in our lives? We may find that some things don't really require the amount of money that we spend on them; things like time with family and friends for instance.

Other spending priorities we may find aren't being given enough attention because we spend too much on areas that aren't a personal priority. For instance, perhaps you're spending so much on dining out that you don't have enough left to spend on taking a vacation. Simple enough, right?

The other reason this is critical though is that there are many others who influence your spending. By setting your own spending priorities you can help thwart this influence. Only then can you really improve your quality of life as this quality is dependent upon having what you need and want, not the items and services that others think you should have.

Recognizing and avoiding sales pitches can go a long way in helping us to spend less.

We are bombarded with advertisements and marketing messages constantly. Billboards, magazine ads, commericals on television, logos on clothing, and more are everywhere. We are convinced that we need things by those who benefit from selling those same products and services to us.

Some of us are more susceptible to these messages than others, but certainly all of us are influenced.

My personal experience indicates that reducing exposure to television commericials can play a significant role in decreasing the number of things I feel compelled to buy. There are a couple of methods to take control of exposure to TV commercials.

The first and most obvious is to decrease television viewing time. Set a limit. Some people are able to virtually eliminate television viewing but even if you identify 2 or 3 shows you enjoy and watch only those throughout the week you would significantly reduce your exposure to media advertising.

View more DVD's on TV and record more programming rather than viewing it when broadcast. Shows and movies on DVD don't contain many non-movie ads and when recording shows and watching them later you can skip the ads altogether.

If you can do none of the above, then try muting the TV during commercials. If you watch TV with friends or family, this allows you a break in which you can discuss what you've just seen versus exposing yourself to the persuasion of marketers.

Just as you wouldn't allow a door to door salesman to enter your home and stay all evening, every evening, in an attempt to sell you something, why would you allow these same sales pitches to take over your living room?

If you aren't constantly told you need or want something you are much less likely to spend your money on such items.

Another way to spend less is to identify, set, and stick to limits.

No one likes to have limits placed upon them. When we can get unlimited calling and texting for "only" $100 dollars or the "everything" package for our television viewing for just $99 dollars, we go for it. If we're thinking of buying a 2,000 square foot home but can "qualify" for a more expensive 3,000 square foot home, we're encouraged to buy the bigger home.

Often when we inquire about a new service, we're told the price of "the most popular" rather than the most economical option. You have to inquire to find out about such choices. A VoIP provider may tell you their package will cost $32/month with taxes for unlimited calling, but if you inquire they may have a $14/month package for unlimited incoming calls and 500 minutes of outgoing calls. This works of course, only if you're able to set and stick to limits.

Realtors, lenders, salespeople, and ad copy all conspire to get you to accept no limits and to buy all you can. We're convinced. If our home becomes crowded because our things are seeping out of the closets or our garage is cluttered, many of us look for a larger home not a way to decrease our stuff. We don't want to be limited.

Some ads even target parental sympathies. One credit card company pictures a parent with their card, explaining that now their children can have "everything" they want. Unlimited spending is a good thing for those who are selling and lending.

Many believe that our parents had a better quality of life, and perhaps they did. However, they may well have had fewer things, fewer services, and more limits, but they had what they wanted and needed. They splurged on things but conserved strickly on others.

The only solution to this problem is to identify limits that you can set and stick to despite an onslaught of arguments to convince you otherwise. What you choose to splurge on then becomes your choice and your quality of life improves.

Learning to forget about "the Joneses" is also critical if you hope to spend less and live happily.

I lived in a rather nice suburb for a number of years. Despite living in a fairly middle class neighborhood I was otherwise surrounded by wealth. Beautiful homes, with luxuriously maintained lawns, expensive cars, and so forth. It was lovely but unfortunately I began to feel bad.

I began to feel unworthy and wondered why I didn't live that way. Then I realized I had enough money if I chose to spend it all on my house and car. Tantalizing. Everyone else had these things. But I stepped back, there were other things I wanted. I wanted to travel, to perhaps start my own business, to not worry about paying the bills if I lost my job, and so forth. Stepping back and assessing what I really wanted and setting related goals helped me to prioritize my spending.

In the end I moved to a rural area for unrelated reasons but found that there, removed from the constant reminders of all of the material things I wasn't even sure I wanted, I felt much less compelled to "keep up".

In my opinion, similar to the bombardment by advertisers is the influence of others who are big consumers. The solution to this influence may be individual; for some it may be removing themselves from the temptation while for others simply defining their priorities, setting, and updating goals routinely may be enough.

Another important step in your plan to spend less is to evaluate your leisure time. Again, there are many Money Saving Tips for finding the most affordable entertainment that can reduce your costs but there are more general concepts and behaviors that can refocus your time on socialization and relaxation. Think about the activities you choose and whether or not they put too much emphasis on spending money.

For instance, for many people shopping is a recreation. It takes up time, it can be social, and acquiring new things can sometimes be fun. However, it's very spending focused. Therefore, if you can transition shopping from a leisure pursuit to a purpose driven and planned activity, you've made huge strides in controlling your spending.

Making lists and condensing all shopping for the week into a single trip are tactics that can help. Finding other activities to do with friends or family members rather than shopping is critical as well.

Another common leisure pursuit is attending sporting events. Active involvement in a sport can be more engaging, healthy, and in many cases more cost effective. Participation can provide the group socialization and excitement offered by spectator sports as well. Communities frequently offer softball leagues, summer tennis, and more.

Participation in health and fitness clubs is another social/leisure activity enjoyed by many. For those with fairly modest fitness goals however, consistently participating in a family game of softball, frisbee, basketball, volleyball, bicycling, or a visit to the community pool would probably be as effective. Even a daily walking date with a spouse or friend is a great fitness goal and opportunity for good socialization. In general, the goal is to find more ways to entertain yourself and fewer instances of paying to be entertained.

Dining out is a primary source of leisure for many people as well. A nice meal can certainly be relaxing and provide a good source of interaction for friends or family. However, it's also excessively focused on spending as many people eat more than they typically eat at home and certainly many drinks, desserts, and other items cost more than the average at home meal. Tipping included, dining out is an expensive endeavor. A less spending focused option is to have special dinner nights at home; a barbeque night, a picnik, a pizza night, and so forth. Friends can rotate responsibility for dinner in their home with an evening of conversation or some other entertainment. Potlucks are another option. If the focus is family and friends these options are viable in many instances.

No, this isn't about skipping a mortgage or credit card payment. However, skipping interest payments is about living with the philosopy of buying things when you have the cash to buy it; otherwise known as living within your means. Yes, you've heard it all before but it's a philosophy that can cut your spending drastically.

Some people still live without credit cards and they pay less for everything they buy because of that. Some use credit cards very carefully but it requires discipline. If you have a card without fees, and you pay it off in it's entirety each month then you've done well. However, the concept is the same, you don't spend what you don't currently have.

Obviously for some, getting a loan or a mortgage can be a necessity. If you start a new business or are a family of 4 buying a first home it's not unreasonable to expect to have to "borrow" the money. However, the needed philosophy is one that says you don't want to pay $300,000 over time for a $150,000 home, thus using credit should be limited to only the largest and most necessary items as it's a huge expense that gives you nothing additional.

Buyers also need to be wary of sales pitches that tout affordable monthly payments. An affordable payment that extends for years at a time is not a deal. Again, why pay $32,000 over a 5 year period for a $25,000 car if you can possibly avoid it? If you want to spend less and live well, don't buy on credit if at all possible.

Photo Credits

Introduction: liewcf.
Avoid the Sales Pitch: dizid.
Falling Prey to Competition and Image: papalars. (no derivative work allowed)
Leisure and Socialization Time: SaddaGocaraRupa.
Skipping Interest Payments: SqueakyMarmot.