What Is Squid-School?
This lens is a compendium, which is essentially a concise, yet comprehensive compilation, of some great lenses (web pages) created by Squidoo Lensmasters.
This compendium of lenses will provide you a jump start to lens creation, step-by-step. It covers topics like understanding what Squidoo is about, lens creation ideas, lens "how-to" basics, different ways to use modules, SEO (Search Engine Optimization), sprucing up your lens with HTML, common rookie Squid mistakes, lens promotion, how/where to get help when you need to and much more...all in ONE place!
This lens is meant to provide a structured approach in helping new Squids understand the basics of the Squidoo platform and thereby put you in a comfortable position to focus on building your lenses.
Your Underwater GPS To Squidoo Success
- Welcome To Squid-School New Squids!
- Why Squid-School?
- Section I: Getting Started
- Section II: The Art of SEO
- Section III: Lens Creation
- Section IV: Sprucing It Up With HTML
- Section V: Watch Out - Common Newbie Squidoo Mistakes!
- Section VI: Lens Promotion
- Section VII: Squid University (SquidU)
- A Very Useful Resource
- Graduation Day...Clap, Clap, Clap!
- Invaluable Squidoo Resources at Amazon
- Did You Find This Lens Useful?
Welcome To Squid-School New Squids!
Well, before I proceed, let me take this opportunity to welcome you as a new Squid to the Squidoo family!
I'm sure you will enjoy it here because it is a relaxed and very creative environment where people are focused on helping others by providing quality content and building a friendly community.
Therefore to keep with the high standards that Squidoo has set for Lensmasters, one of the most important things you should focus on is providing quality and unique content. Also, beware that this is not a place to spam, therefore, there is zero tolerance for spam here.
As you start your blogging journey with Squidoo, realize that there is a learning curve, so be patient as you strive to be creative in building your lenses. Remember to rate ALL your lenses (G-rated or R-rated, please), no place for X-rated lenses here.
If you really want to succeed with Squidoo and be on your way to becoming a Giant Squid, then invest some time in building a foundation with these Squidoo basics, step-by-step.
Anyone?...How do you eat a Giant Squid (oops, I mean elephant)? You're right...one bite at a time!
Why Squid-School?

The reason I decided to put this lens together is because when I first joined Squidoo, I felt overwhelmed with the amount of content available. Don't get me wrong, it's great content, but for a beginner, it can get a little overwhelming and one may feel lost.
This lens will help you stay focused on building a foundation with the basics of "Squidooing" - not sure if that's a word, but it is now...LOL!. You may find that this compendium of lenses is still a lot of information to absorb, but with this structured approach, you will be able to pace yourself step-by-step.
Once you grasp the basics, you can wander away into the Squidoo universe and explore all your heart desires...be warned - this can get addictive!
Getting Started
Section I: Getting Started
Step 1: Free Guide to Squidoo: Calamari!
Are you ready? Well, let's get started...
Click the lens below called "Free Guide to Squidoo: Calamari!". Once in the lens, you will find links to two eBooks as mentioned below:
eBook #1: "CALAMARI: The Official Squidoo How-To" by Megan Casey and Seth Godin
This is a short manual that will show you, step by step, how to start using Squidoo and will point you to the best resources to get really good at it.
eBook #2: "The Joy of Squidoo" by Seth Godin and Megan Casey
The idea for this cookbook is very simple. Once you see how creatively and successfully other people use Squidoo, you'll be more likely to use it well yourself. You will be inspired by the tasty possibilities.
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The free guidebook to Squidoo: Calamari!
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But, on the other hand, perhaps you'd like a complete guidebook, the sort of guidebook published by Wiley, the sort that sold a million (a million!) copies just on eBay. Well, we didn't want to wait for a 'real' book, so we wrote a free one. You can...
Step 2: Zero Tolerance for Spam
Squidoo's aim is to provide good quality and unique content to people who are looking for it. This means creating an environment of zero tolerance for spam, so it's vital you understand this important aspect. Please review this lens in detail, in order for you to be a good Squidoo citizen and stay in the community.
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SquidSpam: Zero Tolerance
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... that everyone deserves a voice online, and a free service for sharing and spreading recommendations, ideas, products and passions. Not just the gatekeepers. Not just paid editors. Not just A-listers and marketers. Everyone. We also believe...
Step 3: SquiDOO's & SquiDON'Ts
When you first join Squidoo, you may be overwhelmed with information, which you can find all over the Squidoo platform. This short and sweet lens "SquiDOO's and SquiDON'Ts" summarises the DO's and DON'Ts when Squidooing. You will find it very useful.
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SquiDOO's and SquiDON'Ts
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When I first signed up with Squidoo I was more than a little overwhelmed by the vast amount of information that was in front of me. So this lens is meant to be SIMPLE Squidoo is an amazing online community and, as such, there is a lot to learn. What...
The Art of Search Engine Optimization (SEO)
Section II: The Art of SEO
Search Engine Optimization (SEO)
SEO is the process of improving the volume or quality of traffic to a web site from search engines via natural (organic or algorithmic) search results.
This is an important aspect, but I would suggest that for now, don't put too much of emphasis on it. For your first couple of lenses, focus more on "naturally" building your lens with unique, relevant and quality content.
For now, you can just take a peek at this Featured lens to get a basic understanding of SEO.
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Squidoo SEO: Help Search Engines Send Traffic to You
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Welcome to Part III of "Greekgeek Squidoo Tips: How to Get Your Lens Found!" This final part focuses on search engine optimization. If you surfed here from the web, Part I was Ten Steps to Build an Appealing Lens (or Webpage) while Part II...
Lens Creation
Section III: Lens Creation
Step 1: Understanding the Visual Dashboard
This lens "Visual Dashboard Tour" will give you a quick tour of what you can expect in terms of lens management. Take the time to understand this basic step so you can effectively manage your lenses.
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A Visual Dashboard Tour
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Ok, we admit. There IS a lot to see and do at Squidoo, but managing your account shouldn't be tough. So we've made it easy with a tabbed dashboard and this cool visual tour. Now you can see a magnified view of the vital parts of your dashboard, with...
Step 2: Types of Squidoo Lenses
Squidoo understands the importance of being creative, so they've given us an array of lens types. It allows you to build lenses with a different "look & feel".
This Featured lens gives you a good synopsis on the various types of lenses that you can create on the Squidoo platform.
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Types of Squidoo Lenses
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If you are new to Squidoo, or have only been creating the "normal" lenses, you might not know yet that Squidoo actually has several breeds of them. These usually have a different layout and look and choosing the right type should help you get more vi...
Step 3: Ideas for Awesome Lenses
Are you lost in terms of what lens you should create? Well, Megan Casey (Squidoo's Editor-in-Chief) comes to your rescue - she gives you plenty of awesome ideas - check 'em out in the lens below!
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49 Ideas For Awesome Lenses
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...or 10 or 100! It's pretty easy, non-techy, and of course, free. Right? Right. Sure, to make your lens a real knockout it takes some time, but chances are you've already learned the basics and are looking to do more. Congrats. That's the best pl...
Step 4: How to Create a Quality Lens
Ok so you're all excited about creating lenses on Squidoo, but what does it take to create a "Quality" lens. Remember "Unique" and "Quality"? If you truly want to achieve the Giant Squid status and attract quality traffic, then you must read this lens.
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How To Create A Quality Lens
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The word "quality" has come up a lot lately on Squidoo, particularly when it comes to the Giant Squid Program. In order to be accepted you need 50 quality lenses, but what constitutes a "quality" lens? Here's what I think defines quality and how you...
Step 5: Three Ways to Create Lenses
Didn't I tell you that Squidoo loves creativity? Well, that's one of the reasons Squidoo provides 3 types of builders, which gives you 3 ways to create regular lenses: The Old Lensbuilder, The Magic Buider and The Quick Builder - learn more about it in this lens below:
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Three Ways to Create Lenses
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Now there are three options for creating "regular" Squidoo lenses, depending on your level of expertise and preferences. Each of them uses different tips to help you create awesome lenses, and you can always go back and make changes. Keep reading to...
Step 6: Understanding Squidoo Modules
The Module Mentor - you wouldn't want to miss this lens! Modules are basically sections of lenses. A Giant Squid (Ener-G) walks you through how to use these numerous modules available at your disposal.
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The Module Mentor
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What makes Squidoo different than other help-you-build-it websites? One feature is modules. Modules are sections of a lens that you add depending on what kind of content you want to add. Want to create a list of links? Add a link module. Want to wr...
Step 7: The "Introduction" Module
Having a great introduction is SO critical. This lens specifically focuses on the "Introduction" Module in Squidoo - this is an important one!
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The Introduction Module in Squidoo
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The introduction module in squidoo has an inbuilt table of content. Do use it! And do upload a picture as an intro image - not having one will stop people from featuring your lens on theirs. And no - just using HTML to put a picture in there does NO...
Step 8: Adding Images to Lenses
You've heard the phrase "a picture is worth a thousand words" - well, it sure is and Squidoo allows you to place images on a few of their modules. This lens is filled with valuable resources on how to get free images and use them in your lenses to make them presentable.
AN IMPORTANT NOTE: ensure that you do not use copyright images in your lenses, unless of course you have the "rights" to do so.
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Free Images and How to Use Them
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This is a listing free image resources to use on your lens or website. Also, it includes several detailed How-To sections on how to add the necessary HTML to control and enhance the images in your pages (or lenses). Examples included. If you do fi...
Step 9: The "YouTube" Module
This lens "YouTube Module" shows you how to utilize the power of YouTube by using videos relevant to your lens topic and attract traffic by doing so. Most people love watching videos, so this is an important module to master and incorporate in your lenses.
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The YouTube Module
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YouTube; the giant of online videos. YouTube has seen many videos in it's time online and here is the lens that will show you how to put those videos on your lens. You can utilise the power of YouTube by using videos relevant to your topic, using v...
Step 10: Editing Lenses
This is a very short lens, but a useful one: many newbies ask the question - "How do I edit my lens?" - you can find out how, by clicking the lens below:
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How do I edit my lens?
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If you're here, chances are you're new to Squidoo. Welcome! For some quick tips on how to get back to your lens edit screen, called the workshop, follow the easy steps below.
Step 11: Checking the "Health" of Your Lens
The "Lens Health Check Tool" is a really good feature to check the "health" of you lens. Once you create your lens, you can use this "Health" feature to take the pulse of your lens.
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Lens Health Check Tool
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Originally developed for SQUIDUtils.com, the Health Check Tool can quickly identify common issues with your lens. The advice that it gives can help improve the ranking of your lens in the search engines. This lens will tell you more about what it do...
Sprucing It Up With HTML
Section IV: Sprucing It Up With HTML
Step 1: HTML Basics
HTML (Hypertext Mark-up Language) is a great way to make your lenses look better - you must learn how to use it! You may want to master just the "Basics" for now and leave the Advanced HTML for later, but this is a great tool in your lens creation arsenal.
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HTML Tips for Color
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Color can be applied via HTML tags to fonts, borders and backgrounds. squidoo.com/basichtml and squidoo.com/advancedhtml show how to implement these colors. This lens however isn't going to show how the code is applied, but is a repository for the...
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Basic HTML for Squidoo
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Before you start reading all this, you may want to open Advanced HTML in a new tab, because you'll be wanting to check it out as soon as you've finished this! You can use basic HTML in a few of the lens modules. Mostly used to create hyperlinks (the...
Step 2: Advanced HTML
Using these advanced HTML features will give a sofisticated look to your lens by creating fancy borders, fonts, etc. Once you master the "Basics" come back here and check these Advanced HTML lenses below:
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Advanced HTML for Squidoo
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The techniques shown here aren't much more advanced then what's in the Basic HTML tutorial. The code being used isn't any more special. But the results and presentation can appear to be more sophisticated. Hence it being the Advanced HTML tutorial. F...
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Add Borders to Your Lens Photos on Squidoo
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Would you like to jazz up the photos on your lenses? You can use borders on your images to give them much more impact and to help them "pop." You just need to use a little bit of simple HTML magic. I have included easy instructions for a variety of...
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HTML for Squidoo Themes
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Welcome! You are writers, marketers, researchers and artists. Words are your medium and the web is your canvas. There's a lot to learn about building quality lenses that attract visitors, whether it be to share information or sell a product. Squidoo...
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Borders and More
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When it comes to HTML and CSS, sometimes we want to have borders around our text to spice up your pages. There are a variety of different types of borders. You have regular ones and then rounded ones. Please remember not everything works in all brows...
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HTML Borders Backgrounds
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Have you seen sharp looking lenses formatted with HTML borders and backgrounds and wished you could do the same? There are already plenty of EXCELLENT how-to-HTML lenses available, so I thought I'd do something a little different. There are two main...
Watch Out - Common Newbie Squidoo Mistakes!
Section V: Watch Out - Common Newbie Squidoo Mistakes!
There are many pitfalls in Squidoo lens creation, which you definitely want to avoid. If you truly want to make exceptional lenses, this is your secret tool...sssshhh!
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Common Newbie Squidoo Mistakes
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Making a Squidoo lens is easy. Making a good Squidoo lens, well, that's another story. A lot of Squidoo newbies ask veterans to critique their lenses, and most of these lenses are not nearly as good as they could be. (There are exceptions!) Hopefull...
Lens Promotion
Section VI: Lens Promotion
Ok, you've built a lens or two, so how do you attract interested people? Well, learn from none other than Squidoo's Editor-in-Chief (Megan Casey) and Giant Squids (GreekGeek and JeffWend) in these next featured lenses.
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GreekGeek's Squidoo Tips: How to Get Your Lens Found
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So, you want to learn how to build successful Squidoo lenses (or any sort of webpage), attract web traffic, and get your Squidoo lens found by Google! This three-part tutorial covers: Part I: Ten Steps to Build an Appealing (and Effective) Lens Part...
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Lens Promotion and Traffic Generating Strategies
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One of the most often asked questions in the Squidu Forums is, "How do I get traffic to my lens?" The most obvious way to generate traffic to your lens is to make sure that it is search engine friendly. But that is a topic that deserves it...
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6 ways to improve your lens, right now!
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You've already done the hard part. You've had a big idea, something you want to talk about or share on your lens, and you got started. Way to go. So, this lens is about what comes next. It's a quick, 30 second overview of just a handful of easy thin...
Squid University (SquidU)
Section VII: Squid University (SquidU)
A Place To Interact With Fellow Lensmasters
Make sure you drop by and introduce yourself in the Forums. As well, take the time to greet other new Squids. You will be glad you did!
Click on the links below to visit the respective Squidoo pages...
- The Squidoo Discussion Forum
- This is a peer-driven forum for a one-on-one help with the total lens-making process
- The Squidoo Answer Deck
- Here you will find hundreds of pages of useful answers FOR Lensmasters, BY Lensmasters
- SquidU Review
- This is a newsletter giving Squidoo community highlights, tips for making better lenses, interviews with top Lensmasters, answers to your burning questions and much more.
- Common Newbie FAQs
- Come here to get answers to some frequently asked questions by newbies
A Very Useful Resource
Learn How To Back-up Your Lenses
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How to backup your lens
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Recently, I came across a few posting on SquidU about people accidentally deleting their lens or due to some bug. To avoid future headache, once you have created your lens and are happy with the content, I recommend you take a few extra minutes to ba...
Graduation Day...Clap, Clap, Clap!
Congratulations - You Made It!

Ok, I know you've just been through so much of information and training so far. There is much to be digested as you begin your Squidoo journey. Therefore, don't be overwhelmed with all the content you've just gone through. May be you have to come back and revisit a few topics...that's ok!
First just try to focus on building your lenses with these basics and then move on to the advanced stuff! One lens at a time is good for starters. Be encouraged to write unique and quality content lenses, join Groups, contribute to the Forums and interact with fellow squids - you'll be inspired to press on!
More importantly, enjoy the journey and don't be shy to ask questions...Squidoo is an amazing community!
What are you waiting for CLICK HERE and start creating your lenses!
I will leave you with this quote from the Good Shepherd, which has become a reality in my life:
"Give and it will be given to you. A good measure, pressed down, shaken together and running over, will be poured into your lap."
All the best and God bless!
Your Fellow Squid
Credits: A big "THANKS!!!" to Lensmaster ArtByLinda for making available the squid images and banners used in this lens! As well as to each Lensmaster whose resourceful lenses have been featured in this Squid-School lens
Invaluable Squidoo Resources at Amazon
Take it to the next level...
Did You Find This Lens Useful?
Please drop in a note & you can rate this lens (at the top)
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- stargazer00 stargazer00 Nov 3, 2009 @ 12:27 pm
- A nice primer for starting out on Squidoo. Nice Work.
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- skilly skilly Oct 8, 2009 @ 7:13 am
- Lots of great information. I will mark as a favorite so that I can refer to it again and again.
5*
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- jessicahoward jessicahoward Oct 8, 2009 @ 1:34 am
- All tips are so nice, as a beginner it help me a lot to learn about squidoo!
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- spirituality spirituality Sep 30, 2009 @ 4:42 am
- great lens, blessed by a squidangel today :) & feel free to add to the second plexo on my lens on 'how to become popular on squidoo'.
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- praise praise Sep 26, 2009 @ 10:06 am
- Great info, 5*. Will follow you on Twitter.
Cheers,
Debra
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- Laddoo Laddoo Sep 3, 2009 @ 4:04 am
- Hey Aj - this is an extremely resourceful lens. Rated. Faved and twitted!
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- clouda9 clouda9 Aug 11, 2009 @ 12:25 am
- Wow sure wish I had this at my fingertips when I first joined. Wonder resource for newbies and this oldie ;)
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- dagsmith dagsmith Aug 10, 2009 @ 9:46 pm
- Nice lens *****
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- ambtst ambtst Aug 8, 2009 @ 1:58 pm
- What a useful lens! Lots of info in this one. Thanks for sharing!
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- Photahsiamirabel Photahsiamirabel Aug 4, 2009 @ 1:39 pm
- Super lens AJ. A lot of these I had found and favourited myself, but putting them all together for Newbies is a fantastic idea! :)
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- ChineseKitesforKids ChineseKitesforKids Aug 2, 2009 @ 7:07 pm
- This is a great resourceful lens you have here. I know that when I first started on Squidoo I relied heavily on resources like this. Great job!
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- flipflopnana flipflopnana Jul 30, 2009 @ 2:48 pm
- What a great resource lens! Looks good too.
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- Laniann Laniann Jul 29, 2009 @ 8:58 pm
- Very good collection of resource links to lenses. It makes everything much easier when you have helpful information close at hand. 58's
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- PatAllen PatAllen Jul 29, 2009 @ 3:57 pm
- This is an invaluable lens for me. I am a newbie and will feature it on my lens. Thanks for sharing and thanks for your kind comment on mine.squidsnoop
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- TeaJay TeaJay Jul 28, 2009 @ 8:50 am
- As a newbie, this is great. So much info, still overwhelming, but it's getting easier with every lens. Thanks for all the good info
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- jmom jmom Jul 27, 2009 @ 7:29 pm
- Once again my friend great lens. Super useful not only for newbies but for every lensmaster. 5*
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- momto4 momto4 Jul 26, 2009 @ 11:28 pm
- Great lens! Thanks for the valuable information!
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- hotdaldalero hotdaldalero Jul 26, 2009 @ 1:26 pm
- I hope I can also do this kind of lens. Amazing
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- Jul 24, 2009 @ 9:53 pm
- I can see I'll have to come back to this again and again..."learning curve" no kidding ;)
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- Kazooli Kazooli Jul 23, 2009 @ 6:38 pm
- Hi there Anthony,
I really like your presentation. Thank you also for your support at the forum.
Kind Regards
Kazooli 5*****
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