How to Program Yourself for Network Marketing Success

How is it that you can hear your name being paged over the speaker system in a busy airport and filter out all the other announcements being made on that same PA system? How can a mother sleep in a relatively noisy environment and yet waken when her baby cries? The answer is in an amazing part of the brain known as the Reticular Activating System

Yes, everybody has one. The Reticular Activating System, or RAS for short, is a very vital part of your brain. About the size of your little finger, your RAS is a group of cells located at the base of your brain stem that have the vital function of keeping you from system overload. (I confess that sometimes I wonder if mine is functioning as designed because I feel that I'm on overload far too often. But when I consider how it would feel if it truly weren't working amidst the unfathomable barrage of sights, sounds, and smells present in our sensory bombastic culture, I'm happy to report that it's working perfectly.)

We have been given the incredible ability to "program" our RAS to determine what it lets in and what it keeps out. Unfortunately, most people just leave that to chance and subsequently end up missing incredible opportunities and answers to problems they are experiencing. As just one example, if they've previously decided that the answer is going to look like X (because that's all they've ever known or that's what they've been told by others), then that's what they're looking for. Notice that if the real answer that doesn't happen to look like X, then the real answer is being effectively filtered out by the RAS. It's there...but it's invisible.

Think of the power that's in an understanding of this little-bitty part of the human brain. Think of programming your RAS to let in the images and outcomes that you want to happen. It's as simple as clearly defining the desired outcome and frequently reviewing those outcomes. In the context of this particular lens, carefully define the details of what network marketing success looks like to you. Once you've captured that definition on paper, be sure to read it at least weekly -- more often is even better. In effect, you have the power to create the world we experience simple by being intentional about how we think and talk about it.

This helps explain why writing your goals and dreams is so important. Unfortunately, most people don't. Don't pass this simple opportunity to rise above the competition. Program your RAS!