Seven years after The Cluetrain Manifesto proclaimed the imminent triumph of networked individuals over corporate marketers, Cluetopia is still unreached. Are we getting there?
This panel featured Henry Copeland, Doc Searls, Brian Clark from Indiewire, and Heather Armstrong. This lens, however focuses as much on the original contributors as this group of panelists.
Where to Start
For newcomers, and revisiters
- The Cluetrain Manifesto
- People of Earth... the original 95 theses
- Cluetrain Buzz
- Not all of the articles are still online, but some of them are
- Clued in? Sign on!
- Fast Company's 2000 piece still is, for example
More Things to Read
Mentioned at the panel
- Entropy Gradient Reversals
- Rageboy's occasionally active newsletter
- A Declaration of the Independence of Cyberspace
- John Perry Barlow's open letter predated the Cluetrain Manifesto
- Saving the Net
- "How to Keep the Carriers from Flushing the Net Down the Tubes"
- Death from Above
- Another piece by Barlow, for the March 1995 Electronic Frontier column in Communications of the ACM
The Doc Searls Weblog
Straight from Doc's brain
Keep up with what he's working on and thinking about as it happens
Fetching RSS feed... please stand byJoho the Blog
What David's working on
The Weinberger feed bag
Fetching RSS feed... please stand byBooks Worth Reading
Titles mentioned
The Cluetrain Manifesto: The End of Business as Usual
Amazon Price: (as of 07/11/2009) 
Used Price: $2.70
Media Virus!
Amazon Price: $12.48 (as of 07/11/2009)
Used Price: $0.01
The Tipping Point: How Little Things Can Make a Big Difference
Amazon Price: $8.54 (as of 07/11/2009)
Used Price: $4.97
Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
Amazon Price: $16.47 (as of 07/11/2009)
Used Price: $2.83
The One Camera You Need to Buy
What Heather recommends
Nikon D70S 6.1MP Digital SLR Camera Kit with 18-70mm Nikkor Lens
Amazon Price: $1,699.95 (as of 07/11/2009)
Used Price: $468.99
