Your Own Inventions and Products - Getting Them On The Market 

Telebrands Top Selling Products 

Pedi-Paws - The Incredible Pet Nail Trimmer

Pedi Paws pet nail trimmer for fast easy and painless grooming that you've seen on tv.

PediPaws is the revolutionary nail trimmer for your dog or cat. It's the newest, fastest and easiest way to keep your pet's nails trim rounded and smooth with no mess! Now you can trim your pet's nails anywhere without the pain caused by traditional nail clippers.

Grease Bullet

Just fill your sink with hot tap water, drop in the Grease Bullet, and soak your toughest baked on cookware. In just minutes, it will sparkle like new, inside and out, with no more scrubbing!

Doggy Steps

Does Your Pet Have Difficulty Climbing Up To His Favorite Spot? The solution is Doggy Steps. It's just the right height to help smaller and older dogs step up where they want to go - up to couches and beds. It's also great for pets to step up into cars or trucks. It's lightweight and portable so it goes anywhere and no more bending over to help your pet up so there's less stress on your back too! Doggy Steps is essential for pets with hip dysplasia, arthritis, simply old age. Doggy Steps gives your pet freedom from the floor-and more COMPANIONSHIP than ever before!

Wallet Owl Credit Card Light and Magnifier

The Credit Card Size Magnifier With Built-In Light!
The OWL is an amazing credit card sized light and magnifier. OWL is easy to use and carry - since it is credit card size, it will fit in wallets and pocketbooks with ease! Just push the button on the bottom of the credit card sized OWL and you'll activate its ultra bright light. Combined with the powerful magnifying lens, now you can have magnification & light when you need it! Magnify books, menus, labels, maps, prescriptions and more!. Even light up keyholes and other objects in the dark!

StickUp Bulb

Stick Up Bulb is the amazing wireless light bulb that installs anywhere, requires no wiring or an electrician to install and provides lighting whenever you need it. Just peel and stick the base then slide in this revolutionary light bulb. That's all you have to do to light up your closets, stairwells, and anywhere that you need light. Use it outdoors in your shed or under your patio umbrella to provide lighting during the evening. It's also portable, just slide the bulb out of its base, so it's great whenever you need to carry light, such as in a power outage.

Go Duster Telebrands As Seen On TV

Go Duster reaches dust in every nook and cranny - between books, shelving, plants, blinds, electronics and delicate collectibles. GoDuster comes with a bottle of Multi-Surface Dusting Spray that will enhance its dusting performance by grabbing and holding dust.

Wikipedia on Telebrands 

Direct Response Television Books on Amazon 

$12 Billion of Inside Marketing Secrets Discovered Through Direct Response Television Sales

by Steven Dworman

Amazon Price: $25.51 (as of 10/07/2008)
List Price: $34.95

Usually ships in 24 hours

Direct Response Television and Infomercial Sample Business Plan 2004/2005 Edition

by Cynthia K. McCahon MBA

Amazon Price: $69.95 (as of 10/07/2008)
List Price: $69.95

Available for download now

Direct Response Television: The Authoritative Guide

by Frank R. Brady, J. Angel Vasquez

Amazon Price: (as of 10/07/2008)
List Price: $47.95

Invention Channel Best Sellers - As Seen On TV Infomercial Products 

Since the very successful launch of The Invention Channel on TV, millions of people have seen their catalog and web site of all the amazing inventions that they find from around the world. They are proud to offer you their new, exciting catalog inspired by their wonderful customers and viewers. From the thousands of new ideas and innovative products they review every month, they have narrowed the list down to their favorites.



Best Selling Infomercial Products

One Sweep
AMAZING NEW BROOM OUT PERFORMS OTHER TRADITIONAL BROOMS. The broom that picks it all up (dirt and dust) in just One Sweep. Great for removing pet hair from carpets!

DoggySteps
The Incredible New Doggy Steps! Helps your pet climb with ease!

Stick Up Bulb
The amazing wireless light bulb that installs anywhere! Just Peel and Stick this wireless lightbulb. It's that easy!

Betty Crocker Clean Cookin Non-Stick Oven Liner
The Better Crocker Clean Cookin Oven Liner

Dial-A-Disc

Flat Fold Colander
The Amazing Flat Fold Colander

Grease Bullet
Don't Slave Over Cleaning Pots and Pans Anymore! Just add the Grease Bullet tablets to water, throw in your dirty pots and pans and let them clean themselves!

Rollup Piano
Amazing Piano Lets You Play or Practice ANYWHERE! Just unroll this magnificent 37 key digital piano and you're ready to begin playing.

AJ Khubani UTube vids 

New Featured DRT Direct Response Television Lenses 

Interviews with A.J. Khubani and Telebrands News 

The New York Enterprise Report: Interview with Telebrands Founder

The founder of Telebrands discusses with editor-in-chief Robert Levin the genesis of a hit new product, marketing in the internet age, strengthening his management team and more.

Telebrands has had a string of best selling products. In this continuation of New York Enterprise Report's editor-in-chief Robert Levin's interview with A.J. Khubani, Khubani discusses the genesis and development of Doggie Steps, one of the company's current hit products, how the Internet is changing the company's business, how Chapter 11 strengthened his management team and more.

Cash Infusion Lets Telebrands Resurrect Package Insert Program

A $4 million cash infusion will stave off Telebrands' creditors, and allow the Fairfield, NJ-based marketing firm to continue its direct response television activities while restarting its package insert program. In an interview with DIRECT Newsline, Telebrands president A.J. Khubani said the package insert program would start anew in January 2001.

ABC News: The Art of the Infomercial

The Art of the Infomercial. Meet the Infomercial King AJ Khubani Can Sell You Things You Never Knew You Always Wanted. AJ Khubani could be called the king of the infomercial. "It has to be with the right product," he says. "It has to demonstrate well. Consumers have got to relate to it, it's got to convey a problem and a solution that consumers can identify with." (ABC News)

Khubani is the master of the night %u2026 he wants you to get up out of bed, grab the phone and buy stuff. His stuff. What Khubani is after, always, is the right kind of product for what is officially called direct response television. %u2026 We know them as infomercials.

It is a classic line in the world of late-night infomercials, and AJ Khubani, who could be called the infomercial king, said "more" is the secret to infomercial success. "There's got to be more," he said. "There's always more."

"They're not intending to make the purchase," he explained, "but there's something about the commercial and the product and the pitch and the offer that compels people to pick up the phone and take out their credit card and make the call."

Khubani is a first-generation Indian immigrant who has been in the infomercial business for more than two decades. He is also the unapologetic champion of products you probably never thought you needed, never knew you wanted but bought anyway. He's sold 200,000 adhesive earlobe supporters, 3 million stick-on light bulbs, and 3 million sets of portable stairs for dogs.

And his latest product?

"I have been doing this for 24 years. I have looked at thousands of products, and one of my favorite products is the Go-Duster," he said, referring to a motorized duster the company sells.

Telebrands News Article 

Telebrands' Khubani to Launch Vacuum Cleaner Attachment With Princeton Help - DMNews

Telebrands' founder and CEO A.J. Khubani's appointment to chair of Princeton University's new Entrepreneurial Engineering program has led to new product innovation in the marketplace.

The program takes students through the entire process of inventing, producing and marketing a product. In January 2007, Telebrands will launch the WetterVac with five Princeton students as the co-inventors on the patent and licensing agreement.

"[Mr. Khubani's] a real visionary in the consumer products industry, able to see market opportunities and develop new products to meet them," said Daniel Nosenchuck, mechanical engineering professor at Princeton. "A.J. seemed like the perfect guy to talk to the students about the elements of a successful marketing strategy."

Mr. Khubani was appointed chair to the Entrepreneurial Engineering program after the popularity of his role as guest lecturer four years ago at the invitation of Mr. Nosenchuck.

Reader Feedback Post Your Thoughts on DRT - Direct Response Television Products 

Please be aware this is only a lens about "TeleBrands and founder A.J. Khubani" I do not have their contact information.

If you are trying to get a product on the market, on infomercials, please check back. I will be posting information on how you can get "A Complete Infomercial Production Package". Feel free to email me and once I have all the information on this package I will get back to you.

Squidron I have several well thought out products-inventions and would like to know who I may contact for developement-manufacturing and finacial assistance. Thanks, Ron Posted January 22, 2008