Common Myths of Internet Marketing

-- Myth #1--

"The Money's In The (Insert Latest Buzzword)"

Listen...I don't know how many times I've heard this phrase tossed around in Internet forums and products people have sent me to evaluate for possible JVs.

Here's the deal: It takes a LOT more than than solely the "list, product, sales letter, and affiliate partners" to build a successful internet business.

For example, you can have a huge list, but if your products are garbage, or if you don't know how to properly "train" your list to respond to your offers, the size of your list doesn't mean squat!

It's like a four-legged stool. If you're missing one leg, the whole darn thing is going to topple over!

-- Myth #2--

"The Big MONEY Is In Selling $27 dollar Ebooks "

Oh boy. I literally cringe when I hear about internet marketers who focus solely on making a killing by selling that single electronic ebook.

They'll concentrate on spending hours tweaking their pay-per-click campaigns and split-testing in hopes of getting that 0.01% increase in conversion rate.

Lemme tell you, if that was my strategy while going to college, I would be working at McDonald's right now asking customers...

"Would you like a large sized orange juice with your Egg McMuffin meal?"

Listen, I could care less if I make a single cent with my entry- level ebooks software products. Because I can make 10X more money using the customers I already have with 10X less effort!

-- Myth #3--

"Uh Oh...Google Just Laid The Smackdown On My Site...How Am I Ever Going To Succeed At Internet Marketing?"

I remember when the great "Google Slap" took place across Internet Marketing land. Many marketers who were using Google Adwords to drive traffic to their sites literally lost their shirt!

Was I one of them?

Nope!

The reason my cash flow statements stayed level during that time is because I diversified my traffic.

Heck, I barely use Google Adwords anymore. Why? Because there are MANY ways to get traffic to my websites without paying a cent to Google, Yahoo, or MSN!

In fact, almost 75% of my traffic is absolutely FREE! It literally took me years sitting in my office to recognize this (and learn how to do it), but once I got my money-making system figured out...summoning a torrent of laser-targeted traffic to my sites was a cinch!

-- Myth #4--

"You Must Protect Your Intellectual Property No Matter What!!! "

You see, I get ripped off a LOT...

There's not a single week that goes by when I don't find out about someone whose stolen