Top 20 SEO Tips & Guidelines, Get into Top 10 of SERP's !
Top 20 SEO Tips & Guidelines, Get into Top 10 of SERP's !
1. If you don't want too much competition from other SEO's, choose your keywords precisely.
For example, Instead of keyowrd Loan choose keywords like Bank Loan, Equity Loan, Student Loan, Home Loan etc.
Order of keyword also matter for search engines. Search engine treats "Loan Equity" and "Equity Loan" as different keywords.
2. Best seo practice is to get at least one of your primary keywords in domain or sub domain name of your website.
You can use hyphens (-) to separate multiple keywords.
For example: seo-service, seo-guidelines, free-seo each cover two keyords.
3. Get your second or third keywords in your directory name and filename.
For example http://www.hiddentricks.com/seo/free-tips.html is best for keyword "free seo tips" , "seo hidden tricks" or "free seo tricks"
4. Keep your webpage free from any syntax error, declare document type at the beginning and validate your HTML and CSS because search engine don't like pages with too many errors.
5. Give a short Title in of your page in 3-9 words (60-80 characters) maximum in length containing your primary keyword.
Remember it will be displayed in search results so choose wisely.
6. Try to include your most important keyword phrases in heading tags on your page if you can but keep in mind it should not be exactly same as title of your page.
You can use (H1 H2 H3) tag for specifying anything important.
To reduce size of heading use CSS.
7. Specify Meta keywords in heading of document. Limit it to 15 to 20 words. Although not all the search engines give importance but there is no harm doing it.
Search engine like Yahoo still give it importance.
8. Write Your Meta Description tag attractive containing keywords because it will appear on the search engine result pages.
9. Use text for navigation menu instead of using images or Java scripts.
10. Try to include your most important keyword in hyperlinked text and text and text that immediately precedes or follows the hyperlink.
Do not use same keyword always use synonyms at few places.
Jusk like instead of seo, I have use search engine optimization at many places on this page.
11. If you are using images then use "alt" attribute to describe your image with proper keyword.
12. One of the best webmaster guideline is to submit sitemap of your website to make sure all pages of your website are indexed by search engine crawlers.
13. Keep size of your webpages less than 50KB so it is downloaded fast and visitors don't have to wait for long.
For good SEO site page size ideal should be 15KB.
14. Try to avoid your content in Flash, frame, images, java script because crawler find it very difficult and it is against seo tips and guidelines.
15. Don't use dynamic url because it don't contain keywords so its not search engine friendly.
If you are using any script which shows dynamic pages then make sure at least it should include one keyword.
16. Don't try to spam and never use methods like cloaking, keyword spamming or doorway pages.
Many seo advices to have multiple domain name and link each other but according to our SEO tips and guidelines search engine can penalize you for this.
Instead of that try to add more quality content to your existing website.
17. Submit your website only once to google, Yahoo, AltaVista and other search engines and open directory.
Don't use any script or website for automatic submission.
18. If your website contents changes very often then provide visitor with Newsletter and RSS feed.
19. Write articles on website related to yours having higher page ranking and leave your websites link.
20. Get link from other sites related to yours, search engine consider it as vote in your favour.
By following our top 20 tips and some other guidelines provided by us you can get in top 10 position in SERP's.
Article Source
1. If you don't want too much competition from other SEO's, choose your keywords precisely.
For example, Instead of keyowrd Loan choose keywords like Bank Loan, Equity Loan, Student Loan, Home Loan etc.
Order of keyword also matter for search engines. Search engine treats "Loan Equity" and "Equity Loan" as different keywords.
2. Best seo practice is to get at least one of your primary keywords in domain or sub domain name of your website.
You can use hyphens (-) to separate multiple keywords.
For example: seo-service, seo-guidelines, free-seo each cover two keyords.
3. Get your second or third keywords in your directory name and filename.
For example http://www.hiddentricks.com/seo/free-tips.html is best for keyword "free seo tips" , "seo hidden tricks" or "free seo tricks"
4. Keep your webpage free from any syntax error, declare document type at the beginning and validate your HTML and CSS because search engine don't like pages with too many errors.
5. Give a short Title in of your page in 3-9 words (60-80 characters) maximum in length containing your primary keyword.
Remember it will be displayed in search results so choose wisely.
6. Try to include your most important keyword phrases in heading tags on your page if you can but keep in mind it should not be exactly same as title of your page.
You can use (H1 H2 H3) tag for specifying anything important.
To reduce size of heading use CSS.
7. Specify Meta keywords in heading of document. Limit it to 15 to 20 words. Although not all the search engines give importance but there is no harm doing it.
Search engine like Yahoo still give it importance.
8. Write Your Meta Description tag attractive containing keywords because it will appear on the search engine result pages.
9. Use text for navigation menu instead of using images or Java scripts.
10. Try to include your most important keyword in hyperlinked text and text and text that immediately precedes or follows the hyperlink.
Do not use same keyword always use synonyms at few places.
Jusk like instead of seo, I have use search engine optimization at many places on this page.
11. If you are using images then use "alt" attribute to describe your image with proper keyword.
12. One of the best webmaster guideline is to submit sitemap of your website to make sure all pages of your website are indexed by search engine crawlers.
13. Keep size of your webpages less than 50KB so it is downloaded fast and visitors don't have to wait for long.
For good SEO site page size ideal should be 15KB.
14. Try to avoid your content in Flash, frame, images, java script because crawler find it very difficult and it is against seo tips and guidelines.
15. Don't use dynamic url because it don't contain keywords so its not search engine friendly.
If you are using any script which shows dynamic pages then make sure at least it should include one keyword.
16. Don't try to spam and never use methods like cloaking, keyword spamming or doorway pages.
Many seo advices to have multiple domain name and link each other but according to our SEO tips and guidelines search engine can penalize you for this.
Instead of that try to add more quality content to your existing website.
17. Submit your website only once to google, Yahoo, AltaVista and other search engines and open directory.
Don't use any script or website for automatic submission.
18. If your website contents changes very often then provide visitor with Newsletter and RSS feed.
19. Write articles on website related to yours having higher page ranking and leave your websites link.
20. Get link from other sites related to yours, search engine consider it as vote in your favour.
By following our top 20 tips and some other guidelines provided by us you can get in top 10 position in SERP's.
Article Source
Top 10 SEO Tricks for Beginners..
1. New Domain? Old Domain?
Do not purchase a brand new domain unless you absolutely have to. Google now has an "aging delay for all domains" check. New domains will be considered unreliable and need to "age" before it gains importance in the google index. If you had to use a brand new domain, expect to see 9-12 month delay before you are able to achieve top 20 position in any keyword. The trick is buy an old or expired domain.
2. Don't go for the popular keywords.
Do not try to tackle the popular keywords such as "travel" "computer", instead add a word before or after the keyword such as "travel tips" or "computer news". Many top 20 positions in less popular keywords is a thousand times better than a top 200 position in a extremely popular keyword.
3. Design your site to be "spider-friendly".
Remember spiders can not fill out forms or click on flash menus. Always have an alternative HTML link that spiders can travel through to crawl your entire site. The best way to go about this is have a sitemap that contains links to every page of your site. Google has a special place for web masters to submit their sitemaps. Use it! https://www.google.com/webmasters/tools/sitemaps
4. Only link out to non-spammer, non-linkfarm and quality sites.
The truth is, it doesn't matter who links to you, you can have a thousand spammer and link farms that have links to your site, and it won't affect your rank with google. But if your site contains links to spammer and link farm sites, your site will also be marked as spammer or link farm. So the trick is, watch who you link to.
5. Put your most important keyword in your url and title tag.
Search engines such as google see your url as one of the most important factor for determining relevancy. For example, the top 20 positions for the keyword "wallpaper" are occupied by sites that contain the word "wallpaper" in their url. So if you want to achieve top 20 position in any keyword, the fastest way would be having that keyword in your url. Title tags are also very important for search engines, especially the first few words, put your most important keyword in the front of your site title.
6. Use keywords for folder names and file names.
This trick has became very well known recently. Use your relevant keywords for your sub-folder names and file names. For example if you have a web page called "contact_us.html" and your website is about selling "teddy bears". Then use "contact_us_for_teddy_bears.html" as your file name. Do the same thing for your folders and you will have a keyword rich url.
7. Make sure your site loads fast and rarely go down.
This may sound silly, but whenever a google bot or any other search engine spider visit your site. They will test your page load speed. If your site loads very slowly, your page rank will suffer as your site is now considered unfit for browsing. Also if your site is frequently down, your page rank will go down real fast.
8. Never rename your webpage unless your site is new
For established and popular websites, renaming your webpages will kill your rank in the search engines, you are essentially starting from scratch in terms of SEO. So if you are redesigning your site, remember keep the old file names.
9. Never implement ANY cloaking methods on your site
Site cloaking was popular a couple years ago. It means show one version of content to your visitors and show a different version of content to the search engine spiders. There are of course legitimate reasons for doing this. But due to popular usage by spammer sites, it is now considered instant ban if you cloak your site this way. Do not think the search engines will not find out. Google now frequently send out unknown bots from unknown ips for the sole purpose of detecting cloaked sites.
10. Do not over-optimize
Remember the most important asset for your site is not your search engine ranking, but your users. Never SEO your site to the extent of hurting user experience. Over-optimization for search engines may help you in the short-terms but you will wake up one day and find out that your site only have "visitors" but not "users".
Do not purchase a brand new domain unless you absolutely have to. Google now has an "aging delay for all domains" check. New domains will be considered unreliable and need to "age" before it gains importance in the google index. If you had to use a brand new domain, expect to see 9-12 month delay before you are able to achieve top 20 position in any keyword. The trick is buy an old or expired domain.
2. Don't go for the popular keywords.
Do not try to tackle the popular keywords such as "travel" "computer", instead add a word before or after the keyword such as "travel tips" or "computer news". Many top 20 positions in less popular keywords is a thousand times better than a top 200 position in a extremely popular keyword.
3. Design your site to be "spider-friendly".
Remember spiders can not fill out forms or click on flash menus. Always have an alternative HTML link that spiders can travel through to crawl your entire site. The best way to go about this is have a sitemap that contains links to every page of your site. Google has a special place for web masters to submit their sitemaps. Use it! https://www.google.com/webmasters/tools/sitemaps
4. Only link out to non-spammer, non-linkfarm and quality sites.
The truth is, it doesn't matter who links to you, you can have a thousand spammer and link farms that have links to your site, and it won't affect your rank with google. But if your site contains links to spammer and link farm sites, your site will also be marked as spammer or link farm. So the trick is, watch who you link to.
5. Put your most important keyword in your url and title tag.
Search engines such as google see your url as one of the most important factor for determining relevancy. For example, the top 20 positions for the keyword "wallpaper" are occupied by sites that contain the word "wallpaper" in their url. So if you want to achieve top 20 position in any keyword, the fastest way would be having that keyword in your url. Title tags are also very important for search engines, especially the first few words, put your most important keyword in the front of your site title.
6. Use keywords for folder names and file names.
This trick has became very well known recently. Use your relevant keywords for your sub-folder names and file names. For example if you have a web page called "contact_us.html" and your website is about selling "teddy bears". Then use "contact_us_for_teddy_bears.html" as your file name. Do the same thing for your folders and you will have a keyword rich url.
7. Make sure your site loads fast and rarely go down.
This may sound silly, but whenever a google bot or any other search engine spider visit your site. They will test your page load speed. If your site loads very slowly, your page rank will suffer as your site is now considered unfit for browsing. Also if your site is frequently down, your page rank will go down real fast.
8. Never rename your webpage unless your site is new
For established and popular websites, renaming your webpages will kill your rank in the search engines, you are essentially starting from scratch in terms of SEO. So if you are redesigning your site, remember keep the old file names.
9. Never implement ANY cloaking methods on your site
Site cloaking was popular a couple years ago. It means show one version of content to your visitors and show a different version of content to the search engine spiders. There are of course legitimate reasons for doing this. But due to popular usage by spammer sites, it is now considered instant ban if you cloak your site this way. Do not think the search engines will not find out. Google now frequently send out unknown bots from unknown ips for the sole purpose of detecting cloaked sites.
10. Do not over-optimize
Remember the most important asset for your site is not your search engine ranking, but your users. Never SEO your site to the extent of hurting user experience. Over-optimization for search engines may help you in the short-terms but you will wake up one day and find out that your site only have "visitors" but not "users".
Google, Yahoo and MSN - Kings of search engines !
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