Long Tail Marketing
I'm #1
- ten best things to do in California
- An internet surfer typed in ten best things to do in California. My sites ranked 4 times in the top ten google results - at #1, #2, #4 and #5.
- things you should do in Spain
- An internet surfer typed in things you should do in Spain. My site ranked #1.
- Driving Mulholland
- This search found my old blog at #1. I'm in the process of getting this to autolink over to the my main site using a 404 redirect so I don't lose any of my google rank. Mulholland Drive is a very famous drive in Los Angeles.
7 Tips to Help You Get On the Map
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Internet Marketing is My Life
I'm Julie Gallaher and I specialize in Internet Marketing in Sacramento. Over the last 15 years, I've helped hundreds of businesses with their print and internet marketing and advertising, always with my eye on the bottom line, to help them grow their business.
Some examples of the creative ways I done this are Weekend Getaways, the 500+ photos in my Best San Francisco Restaurants Flickr group or the Sacramento Recommended Businesses map.
Please join the community at my Get on the Map Facebook page for more info.
Google Wave Workshop
Sacramento Live Event
Julie Gallaher Recommends
Cool Sacramento Businesses
Sacramento Coworking
Sacramento Social Media
Sacramento Chiropractor
Office Furniture Sacramento
Sacramento Events
Weekend Getaways
Sacramento Wedding Photographer
Personal Injury Attorney Sacramento
Sacramento Limo
Auto Repair Sacramento
Sacramento Auto Repair
Roofing Sacramento
Sacramento Internet Marketing
Sacramento Smog
Roseville Catering
Get on the Map
California Business Directory
Sacramento Coworking
Sacramento Social Media
Best San Francisco Restaurants
Why You Need a Facebook Fan Page
They're Very Googlie
Long Tail on Amazon
The Long Tail: Why the Future of Business is Selling Less of More
From Bookmarks Magazine
In The Long Tail, Chris Anderson offers a visionary look at the future of business and common culture. The long-tail phenomenon, he argues, will "re-shape our understanding of what people actually want to watch" (or read, etc.). While Anderson presents a fascinating idea backed by thoughtful (if repetitive) analysis, many critics questioned just how greatly the niche market will rework our common popular culture. Anderson convinced most reviewers in his discussion of Internet media sales, but his KitchenAid and Lego examples fell flat. A few pointed out that online markets constitute just 10 percent of U.S. retail, and brick-and-mortar stores will never disappear. Anderson's thesis came under a separate attack by Lee Gomes in his Wall Street Journal column. Anderson had defined the "98 Percent Rule" in his book to mean that no matter how much inventory is made available online, 98 percent of the items will sell at least once. Yet Gomes cited statistics that could indicate that, as the Web and Web services become more mainstream, the 98 Percent Rule may no longer apply: "Ecast [a music-streaming company] told me that now, with a much bigger inventory than when Mr. Anderson spoke to them two years ago, the quarterly no-play rate has risen from 2% to 12%. March data for the 1.1 million songs of Rhapsody, another streamer, shows a 22% no-play rate; another 19% got just one or two plays." If Anderson overreaches in his thesis, he has nonetheless written "one of those business books that, ironically, deserves more than a niche readership" (Houston Chronicle).
Follow Me on Twitter
juliemarg aka the irishlass

- juliemarg
- aka Julie Gallaher
- 3,750 followers
- 3,352 following
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- @mashable how bout a category of local? http://twitter.com/juliemarg/sacramentobusiness
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- @Lush_Roseville follow me and I'll send you DM
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- @CaliStateFair are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @SacMetroArts are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @MakeAWishSacto are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @tacramento are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @sacramentokenpo are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @GreenSacBuilder are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @SacIntlAirport are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
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- @sacshakes are u interested in being on Sac Biz Twitter list? http://bit.ly/4nC29E I'm going 2 do some interesting things with it
Social Media Optimization
Social Media Optimization or SMO is using the social networks to build traffic to your site.
- Things You Should Do on Youtube
- Youtube's been great. I've done three little videos to promote my site and they've been viewed almost 2,500 times in the last 5 months.
- Things You Should Do on MySpace
- MySpace has been an excellent way for me to network - I've had particular success finding friends who are jazz fans or musicians, golfers and artists.
- Things You Should Do on Facebook
- I haven't really figured out how to use Facebook yet. I'll keep you posted. If you've got any advice, I'd welcome it.
- JulieMarg on Ballroom Dance Center
- Sometimes I participate on the social network as an individual and am more subtle in promoting the Things You Should Do. This site was organized by Tony Dovolani, professional dancer on Dancing With the Stars. It's new and fun to be involved with other dance fans.
- JulieMarg on Eons
- Eons is a social networking site for baby boomers that hopes to be the next MySpace. Jane Seymour is one of their celebrity members. I am a member as an individual, but use my blog to promote Things You Should Do.
- Julie Gallaher on LinkedIn
- I have an individual profile on LinkedIn, which is a professional networking site. I am using it to connect with internet and travel professionals.
- My Flickr Group for Things You Should Do
- I've just started a group to share pics of the places I've featured on Things You Should Do. I'm going to invite Flickr users who have featured the same places I do in their photo group to join.
Please Bookmark This Site
#2 - We Try Harder
- cool places in new orleans
- A web searcher looking for cool places in new orleans found me listed in the #2 spot.
- what to do in palms springs at night
- I'm listed #2 on google for what to do in palms springs at night
- lefty's piano bar
- Lefty O'Douls is a fun piano bar just off of Union Square in San Francisco - I'm listed #2 on this search.
Google Tips & Tricks
Small is the New Big
Small Is the New Big: and 183 Other Riffs, Rants, and Remarkable Business Ideas
From Booklist
Godin, author and business blogger, presents a collection of essays that are thoughtful and wise. His ideas are skillfully presented with themes that include being big is no longer an advantage, so act small if you want to be big; with instant communication, lies get exposed faster than ever; consumers are more powerful than ever; and Aretha Franklin is correct: respect is the secret to success with people. His comments on business schools are challenging and contain his list of five things that help people succeed, including finding, hiring, and managing extraordinary people; embracing a changing world while effectively prioritizing tasks in it; and the ability to sell. Readers skip his riff on Web design and strategy at their peril. Along with his definition of velocity--a company's ability to zig and zag and zoom or change with speed--Godin tells us, "Give me five serially incompetent executives with a focus on velocity, and I can change the world." Excellent. Mary Whaley
Copyright © American Library Association. All rights reserved
Charles Barkley Buys Me A Beer
Please Bookmark this Site
Three's Company
- scenic restaurants in la
- I'm #3 for scenic restaurants
- outdoor things to do in switzerland
- I'm #3
- fun things to do in sf night life
- I'm #3
Reviews from Yelp
Here's what Yelpers have to say about Night Life in 94102
- Sunshine Coast (San Francisco)

- "Who wants to hookah? if yes...this is the place! You can play with bubbles too..." more
- Cairo Nights (San Francisco)

- "Come here if you're even wondering if somewhere along the way you turned boring. Hey, it can happen to any of us. This BYOB hookah spot is the IT place to..." more
- Great American Music Hall (San Francisco)

- "Absolutely one of my favorite venues in San Francisco. Since I've become a grumpy old man, imbibing alcoholic beverages in mass quantities has lead..." more
- Red Hots Burlesque (San Francisco)

- "OMG Fushia Foxx I wanted to take you home with me. Wow I have to say that the performers last night were so much more amazing than the last show I went to...." more
- San Francisco Comedy College & Clubhouse (San Francisco)

- "San Francisco Comedy College holds a series of both free and paid shows with more experienced acts toward the end of the week. It's BYOB at the club during..." more
Four on the Floor
- Costanoa resort
- Very cool camping/lodge resort just above Santa Cruz, I'm #4.
- finest sacramento restaurants
- I'm a Sacramento girl, so I love showing people info about our best restaurants, Here I was listed in the #4 spot.
- rockhouse hotel jamaica location
- A web surfer clicked on my post about the Rockhouse Hotel after seeing my post in the #4 position.
Shag on Flickr
My favorite artist, SHAG (aka Josh Agle) has been my inspiration. I post about the galleries where he shows his work, about a documentary that was made about him and direct people to his website at www.shag.com so others can buy some of the work I love so much.
I usually like the paintings with blondes the best, since I'm a blonde. I picked these for my slideshow, because they represent my life - jazz, piano bars, shopping, dean martin & frank sinatra, golf, travel, romance, dancing, surfing, bar hopping ...
Five Golden Rings
- Weird and wacky things to do at Christmas time
- I'm not sure the things were wierd and wacky, but they found me at position #5.
- Carmel Bach Festival
- My post on the Carmel Bacg Festival, one of the top classical music festivals in the world, was listed in the #5 spot.
- activities in California- rockstar for a day
- There are fantasy baseball camps, why not rock and roll camps? And I'm listed #5.
Blog Posts from Google
New Guestbook
finnfirma wrote
good info. keep creating new lens and spread the infos here is mine Catering Oslo | Arkitekt Firma Oslo
Dr. Anuj Gupta wrote
This is My favourite lans!!!! Internet Martketing and search engine optimization is necessary for business. I visit daily and I'll tell to my all friends about this lens. Seo Services, low cost call center and Cheap One Way Link I'll visit again and again this lens.
Did You Hear About MY Helicopter Ride with the California Highway Patrol?
But, I'm all better now (nearly) and wouldn't have made it without the fabulous Patty who was one of the hikers and just happened to be a nurse who previously was an E.M.T. and the rest of the wonderful people from the group.
If you enjoyed this lens, please make a small donation to help find a cure for this horrible disease. And if you make a donation, please let me know by making a comment in the comment area.
by irishlass
I'm the one you would call if you were looking for a great restaurant or nightclub. If you were planning a vacation and needed an exciting adven...
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