The 9 Free Things Every Site (or Lens!) Should Do

1 - I can do better 2 - Jury's out 3 - Pretty darn good 4 - Splendiferous 5 - Awesometastic by 1173 people | Log in to rate

Ranked #19 in Tech & Geek, #455 overall

Rule #1: If you have a site or Squidoo lens, you want more traffic.

Rule #2: You don't have enough money to buy as much traffic as you need.

Rule #3: You've already made your site/lens as compelling as you know how to.

So, what now? Read on for the (free) details. 

1. Register with technorati 

It helps track blog posts and site changes

It's free and it only takes a few minutes. Technorati and Google both track all the changes you make in your Squidoo lenses and your website, but it helps if you sign up.
Technorati
You might need your tech person to hold your hand on this one.

The secret shortcut of online promotion

...is that there is no secret shortcut. Step by step, bit by bit, link by link, you build something important and powerful.

Hurry, but don't rush.

2. Become a Digger 

Digg is a site that lets the mob find the good stuff

Not only is contributing to the community a good idea, but it pays off in traffic back to your best stuff. (Watch out! If your stuff isn't good, it will get buried).
Digg
Once something you do gets "Dugg", be sure to link to that on your site, so that others can Digg it as well.

Bonus #2a: Start an argument 

It turns out that arguments and debates and comments are a great way to get people coming back.

Do you need connections to succeed online?

Loading Fetching blurbs now... please stand by

Yes! It matters who you know.

Santa_Mail says:

Someday There Will Be No Jobs Available For Humans.. Robots Will Take Over The Workforce..

Crassula says:

Definitely, if we don't have people to spread the word, our sites is being kept in the caves up the mountains nobody will know about it

mr2f3r4r1 says:

We are not gonna exist if we are not connected into something.... Close your eyes and think for a second..

kcnck says:

dogs need not only physical exercise but also mental exercise.They are thinkers.

halloweencostumebuyingideas says:

Pardon the squidoo pun but with the right skills and L.U.C.K (contact me if you want to know what it means), good long tentacles and the skill to know how to use them. Then success is a must!!!!

No! Great content and hard work are the secret.

mywebcashstore says:

No, I think that if you work hard and keep a eye on everything you do, You can make it!

GlennD says:

how do I know?
dont ask me Im here to learn, and maybe I might get get lucky!
"its a big city"

Jane_Shelley07 says:

Luck also plays a vital role for you to succeed.
It does not merely rely on connections.

nathan_remzzzs says:

The rules are always changing... Just having links might not be good enough in the future with new search algorithms.

myDiscretePlaceDotCom says:

Great content and hard work are the secret in succeeding online. If you don't have connections it might take more time to establish than if you had connections initially but eventually you will establish.

 
view all 2,131 comments

3. Build ANOTHER Squidoo lens 

Every blog, every organization needs one

A lens (you're reading one) is an organized directory that makes it easy for people to find your good stuff. It's free and you should have one... it will bring you credibility and traffic.

Already have a lens? Make another, and link 'em together. Up your discoverability factor.
Get started
Or you can click the button on the top right that says "build a lens".

4. Get your team, or customers, or friends to spread the word 

It's not a top down world any more, folks

It only takes a dozen or two people to post something to Reddit, or StumbleUpon, or Delicious, or other social news and bookmarking sites to get a lot of attention to your work. Stop worrying about getting listed in the New York Times and start talking to your friends instead.
StumbleUpon
A great way to get discovered, just by being remarkable.
Del.icio.us
Tag your favorite links and lenses.
Reddit
It's like Digg, but different. Great stuff rises to the surface, so make something great.

5. Issue a press release 

But only if you have something to say

Press releases aren't just for reporters. News readers (like Google News) read the press releases for the good stuff. So if you've got stuff, issue it as press release.
PRLeap
There are plenty of other services... some that are even worth paying for.

6. Get a sister site for testing 

When the IT folks complain too much

Most big organizations have a 'frozen' site. No testing, no little experiments, no landing pages. You don't have to fight them. Just get some low-cost or free hosting and experiment with some pages that come BEFORE your firewall.
GoDaddy
Not free, but close. So, you could build a page here with a different domain, run some Google ads to put traffic to that page and see if you can convert some of that traffic into clicks to your site. You won't know if you don't try, and this is cheap enough that you can try.

7. Google Analytics 

You won't know what's working unless you measure

If you've got a lens, don't worry about this part. Squidoo handles it for you! Just check your stats page for daily info.
Google analytics
Useful and addictive and free.

8. Don't be boring 

If it's so obvious, why are you ignoring it

Every single one of the hundreds of millions of web surfers has billions of choices. And they're not choosing you. Why? Well it could be that they don't know about you. But it's way more likely that they don't care.
Purple Cow
You have no right to traffic. If you're lucky, and GOOD, you earn some.

You'll earn it when you do something daring, interesting, useful, provocative, free, compelling, emotional or urgent.

Hurry.

9. Facebook, Flickr, MySpace, LinkedIn, YouTube 

It's kind of unfair to put all these together, because they each deserve their own writeup.

What hot community are you already part of? Are you on Facebook, Twittering with your friends, getting Adds on MySpace, or swapping pics on Flickr? Link back to your favorite sites and lenses from those profiles. Link hither and yon and back again, and you'll generate your own little traffic economy. Nice.
Flickr
What if you used pictures to help tell your story?
Twitter
The social conversation site of the moment. What if you twittered your latest lenses for your friends?
Facebook
The perfect place for flaunting links and lenses.

What's tip #10? 

Add your own idea here.

fhtmbusinessman wrote...

if you are interested in Fortuen Hi tech Marketing visit my website www.squidoo.com/1fhtm

ReplyPosted November 06, 2009

darcym612 wrote...

excellent source of information for me as I, too, am new to this, and am starting at the bottom .... working my way up.
Cheers,
Darcy

ReplyPosted November 06, 2009

ejaytv88 wrote...

Great info on how to get my lens more traffic. I am working out and your tips will surely help me. Thank you.

Ejay at eWebstream

ReplyPosted November 05, 2009

GlennD wrote...

good stuff! now ive built a zombie or Sqwombie! how do i delete it without getting eaten ?
[in reply to NikkiPrince]

ReplyPosted November 05, 2009

NikkiPrince wrote...

in reply to kefas Content is important, yes. Research shows, however, that the most important thing concerning websites is links links and more links.

Great lens by the way.

ReplyPosted November 05, 2009

lindarandall wrote...

http://www.squidoo.com/chisholmslawnservice ive added how to make christmas decorations, lights and stuff for the house

ReplyPosted November 05, 2009

Jane_Shelley07 wrote...

I'm a newbie in making blogs..
But I'm a self-starter and is very much willing to learn and improve my craft.

If you guys have time; come on check my blog!..
http://www.squidoo.com/movie_bum..

(Feel free to write your comments and suggestions..^__^

ReplyPosted November 05, 2009

myDiscretePlaceDotCom wrote...

Thanks for the tips.

Check out my lenses:
http://www.squidoo.com/mydiscreteplacedotcom
http://www.squidoo.com/matrimonialsite

ReplyPosted November 04, 2009

kefas wrote...

Hey, wonderful tips! But i think you forgot the main criteria: CONTENT

ReplyPosted November 04, 2009

sponias wrote...

I found your tips too banal. Thank you for your suggestions, but real traffic to our lens, website or blog is not acquired the way you suggest - only a few readers. Could you be more helpful?

ReplyPosted November 02, 2009

chahatsan wrote...

amazing ideas............quite impressed

ReplyPosted November 02, 2009

hallow wrote...

Thanks for the great tips on how your lens can be easily to be found. This is very helpful and actually I did not know that technorati tracks changes on squidoo. Thanks for sharing. 5**. By Portable Propane Heaters

ReplyPosted November 02, 2009

Thomas2 wrote...

Good suggestions.

Just getting started, so lens' still need some more work, but here they are:

http://www.squidoo.com/nixonswatching
http://www.squidoo.com/artistsunited
http://www.squidoo.com/truephoto
http://www.squidoo.com/politicaljunky

ReplyPosted November 02, 2009

electronicdeals91 wrote...

Good stuff as always Seth, 5*!
Electronic Deals

ReplyPosted October 31, 2009

Irish_Grunt wrote...

I am not used to twitter or writing blogs, so I have not tried these things. I always considered those things to be for the very young and I am just beginning to realize that I need to learn these applications if I want to grow.

Thanks!

ReplyPosted October 27, 2009

wcssquid wrote...

How do I link lenses?

ReplyPosted October 27, 2009

yoga2009 wrote...

It's amazing what sort of ideas one can come up with when on holiday, that can make
you a very rich person :)

How Long Does the Flu Last? need information click here

ReplyPosted October 27, 2009

JacobHays wrote...

Hey I want to thank you for your insight on gaining revenue. I have found that digg only gets me a small amount of traffic.

Please stop by my review on Tycoon Cashflow - how to make money online

ReplyPosted October 26, 2009

skiesgreen wrote...

great advice and nicely presented. Thanks for taking the trouble 5* and fave

ReplyPosted October 26, 2009

cisconetwork wrote...

I have got a new idea and I already started to work on this. I found a word( zibazin) by mistake. Actually it was not a word before. Now I fill it and create a web site. This word has a meaning now. And everyone will be familiar with it soon.

ReplyPosted October 25, 2009

Information_Society wrote...

I submitted to Twitter and many other sites using the Onlywire Firefox Add-on.

ReplyPosted October 25, 2009

chorsej wrote...

I found that press releases,news articals and social media networks bring in thousands of people to your website or lens. Combinne these 3 with what you are doing now..Facebook is the best social network to get traffic from in my opinion....

www.squidoo.com/thewormbuzzerdesigns
www.thewormbuzzer.web.officelive.com

ReplyPosted October 24, 2009

MrSquiffy wrote...

Be Original, Informative and entertaining.
Key words, Key words Key words.

Oh and use pinggoat

ReplyPosted October 24, 2009

BFuniv.com wrote...

Comments may be good, but if you have not read the page and left a relevant comment -- your blurb will likely be erased by the site owner as spam. Most blogs and Squidoo have a "no follow" 'bot instruction in their comments section -- so -- your link will get no search engine juice even if it remains.

Relationships count, never leave a link unless it too is relevant - be helpful. At Squidoo they will click on your avatar if they want more information.

ReplyPosted October 23, 2009

newchildsafety wrote...

This is a great lens - I had done many of these already but there were more!!! Thanks for putting it all together. I am really working hard to drive traffic to my lenses so you're advice and tips are appreciated.

http://www.squidoo.com/newchildsafety

ReplyPosted October 21, 2009

Beautiful_GreenBeans wrote...

Hmm, lots to think about here, thanks for the tips!

Back to work on my newest lens:
Surviving the doodoo death drop
http://www.squidoo.com/savemycellphone

Whaddaya think so far?

ReplyPosted October 20, 2009

EchoHeron wrote...

http://technorati.com/ping/ - the link for Technorati is returning a Page Not Found error.

ReplyPosted October 20, 2009

lindarandall wrote...

i have lots of sites.. i cant list all 120 of them ahhahaha

http://ideagirlconsulting.wordpress.com

http://www.squidoo.com/robertpattinsonfunnyguy

ReplyPosted October 20, 2009

unlikelydreamer wrote...

Commenting can be a way to get more visits!!! Commenting is also a good way to back link, provided you add a link to your site at the end of the comment.

like this:
http://www.squidoo.com/doubtunicorns

ReplyPosted October 20, 2009

kie wrote...

in reply to ryanhall im a newbie too...i hope my comment would add some traffic to my lens too...

ReplyPosted October 20, 2009

kushinfosystems wrote...

Should we also do blog commenting ? as it seems Squidoo does not like it ???

ReplyPosted October 19, 2009

swisscash wrote...

Thank you for your good tips.

I will defintely apply some of the tips you have shown here.

ReplyPosted October 19, 2009

Big_Joe wrote...

I think you have a great lens here, very informative with all the tips.
Anyone wanting to rate lenses today, check out...
http://www.squidoo.com/automated-responder-for-email
Says it needs some love...So love it please
http://www.squidoo.com/pain-and-headache-relief
Says it's looking good...So look at it good
http://www.squidoo.com/swine-flu-2009
Says it's getting stale...So check it for freshness

Thanks

ReplyPosted October 18, 2009

itsmuzza2004 wrote...

Opened mt eyes to a few things my friend, gots lots to go at now in the mean time please come check my lenses and rate them please in turn i will rate yours and so on , thanks suiders Muzza

http://www.squidoo.com/workfromhome4all

http://www.squidoo.com/itsmuzza2004swomansheelsandbootsshowcase

http://www.squidoo.com/Nappycakespresentsfornewborntotoddler

http://www.squidoo.com/itsmuzza2004-Ebaylisteditems

and for all you football fans my liverpool fc blog too

http://quickchat2009.blogspot.com/

thanks and see you there

ReplyPosted October 18, 2009

Mr-Saint wrote...

Thanks for all the great tips

ReplyPosted October 17, 2009

view all 1670 comments

What's the unsung tip? 

Tell readers of this lens which technique is the one they shouldn't skip

Loading poll. Please Wait...

Free eBooks and posts worth reading 

If you're not doing this stuff, you're not really serious.

How to Attract Links and Increase Web Traffic - The Ultimate Guide | Copyblogger
This is the master list of ebooks and other sources
101 Ways to Build Link Popularity in 2006 : SEO Book.com
Andy Hagans and Aaron Wall team up to write about 101 ways to build link popularity in 2006. We like #35 the best.
Unleashing The IdeaVirus
The entire book for free. Sorry about the dated formatting.
Seth's Blog: Flipping the Funnel--new ebook
Free ebook on social media and traffic
Link Bait
Quick, easy list of how to think about link bait
FREE TRAFFIC: the ebay ebook
This just in from Megan, Editor in Chief of Squidoo. For anyone selling anything online, from CafePress to Etsy to Lulu to eBay, this ebook will help you get more traffic and meet new customers.

by sethgodin

Seth Godin is the bestselling author of ten books. He writes about marketing, the spread of ideas and managing both customers and employees with respe... (more)

Explore related pages

Create a Lens!