You CAN succeed this year in e-marketing. Hands up everybody in Marketing who has to become an expert now in 'e-marketing' all of a sudden! When the business decides to go 'e' you know it's a whole lot more than just 'redesigning the website'. You need to get up to speed on e-mail marketing, list-building, surveys, competitions, site launches, etc. In marketing there is nothing new under the sun... except for all that stuff under the letter 'e' of course! By Dominic Yeadon, UK e-marketing consultant.
Links to make your e-marketing friction-free!
- TMB The Marketing Bureau (www.tmb.uk.com)
- UK e-marketing agency based on the South coast. Experienced, friendly and great at getting results from e-marketing campaigns.
- Data Harvesting (www.dataharvesting.com)
- Online data collection from web forms. Great for brochure requests, surveys, e-mail list-building, sample requests, online bookings, instant quotations, warranty registrations. If you have a web form, you have to be Harvesting.
- Dom's Under the sun blog (http://blogs.tmb.uk.com/underthesun)
- Each post covers a separate e-marketing topic. You can read how I am thinking, what does and doesn't work, and what's amazing in e-marketing right now.
- My Data Harvesting lens (www.squidoo.com/dataharvesting)
- Tips and ideas for e-marketers who have web forms on their websites. How to collect data professionally and manage your online marketing campaigns.
- My Free Press Releases lens (www.squidoo.com/free-press-releases)
- A list of websites where you can distribute your own press releases for free.
Links from me for you e-marketers
Click the following posts to read the full stories (my posts)
Fetching RSS feed... please stand byBooks on e-marketing from Amazon
E-Marketing (5th Edition)
Amazon Price: $114.67 (as of 10/15/2008)
The Complete Guide to E-mail Marketing: How to Create Successful, Spam-free Campaigns to Reach Your Target Audience and Increase Sales
Amazon Price: $16.47 (as of 10/15/2008)
Internet Marketing and e-Commerce
Amazon Price: $127.16 (as of 10/15/2008)
E-Mail Marketing For Dummies
Amazon Price: $14.95 (as of 10/15/2008)
Effective E-Mail Marketing: The Complete Guide to Creating Successful Campaigns
Amazon Price: $22.45 (as of 10/15/2008)
Permission Based E-mail Marketing
Amazon Price: (as of 10/15/2008)
Student Guide for Concepts in Marketing: The Core 2/e
Amazon Price: $49.27 (as of 10/15/2008)
How to Use the Internet to Advertise, Promote and Market Your Business or Website with Little or No Money
Amazon Price: $16.47 (as of 10/15/2008)
Marketing Metrics: 50+ Metrics Every Executive Should Master
Amazon Price: $26.39 (as of 10/15/2008)
Introduction to e-Commerce (Mcgraw-Hill/Irwin Series in Marketing)
Amazon Price: (as of 10/15/2008)

























