A Look at 2 Leading Tell-a-friend Viral Marketing Software
There is also unsettled discussion on where is the best place to put the tell-a-friend page, after opt-in? after sign up? after log out? and the list goes on and on. In the early days, the tell-a-friend script doesn't give you much flexibility on location of the tell-a-friend page plus the restriction for the kind of website that the tell-a-friend script can be used with.
Those days you only see marketing sites use this kind of tool and most of the time you will find tell-a-friend script after opt-in pages or sign up pages. So, folks in the internet marketing niche kind of got used to it after a while so the tell-a-friend script later became "invisible" to the visitors.
Recently, web 2.0 has been very big. One social site started to implement similar idea to the tell-a-friend script where members are given a chance to invite their friends to come join the social site. And here is the trick, users can just login to their email accounts and invites friends on their contact list through simple web interface. And now almost all of the social network sites use the same trick. The "trick" is responsible for the viral growth of those social network sites.
So now, the tell-a-friend script follows the social network industry. Nowadays, the email contacts importer is a basic requirement for every tell-a-friend script on the market, it comes down to the question of how many email clients does the script support. Often time in the promotion material will say something like "grow your site like Myspace and Facebook" but we all know that this kind of statement is a cliche.
Basic Requirements of Tell-a-friend Marketing Scripts
- Support as many email clients as possible including popular clients such as Gmail, Yahoo, Msn and AOL.
- Integrate flawlessly with any kind of website, regular site, e-commerce, marketing, blog, forum, mini-site and etc.
- Customizable look and feel.
- Automatic gift rewarding system.
- Scalability : the ability to use tell-a-friend system on several sites.
- Reliability : the deliverability of the emails that are sent by visitors.
- Extra features such as statistics, tracking
Advantages and Disadvantages of Putting Up Your Own Script.
Advantages
- You are in control
- One-time cost
Disadvantages
- Take up a lot of sever resources
- Per-server license cost
- Require technical skill
There are two latest tell-a-friend systems that will be available very soon, Viral Inviter by Norman Freeman and TrafficXplode 2.0 by Jaratvit R. So let's take a look at how these two compare

Viral Inviter
Viral Inviter
Number of email clients support: 37
Integrate with all kind of sites - checked
Customizable look and feel - checked
Automatic gift rewarding system - checked
Scalability: per-server-license
Reliability: SMTP-based email engine
Extra features:
Self-promoting; Auto includes affiliate links of the current visitor in the invitation messages.
Fee: one-time

New Polaroid
TrafficXplode 2.0
Number of email clients support: around 20
Integrate with all kind of sites - checked
Customizable look and feel - checked
Automatic gift rewarding system - checked
Scalability: unlimited
Reliability: built on top of industrial standard autoresponder software
TrafficXplode 2.0
Extra features:
Extra Features:- Social Network friends importer from Myspace, Facebook, Orkut, Friendster and Hi5
- For social friends, messages are sent using internal message system of each network
- Multi-level gift assignment, reward gifts according to the number of invitations sent (user defined)
- Full statistics such as gift page impressions, click through rate, email open rates
- Web-based tell-a-friend page management

TrafficXplode 2.0 Multi-level Gifts
Full Statistics
Web-based tell-a-friend page management
In closing
Learn more by visiting
ViralInviter : http://www.viralinviter.com
TrafficXplode 2.0 : http://www.trafficxplode.com
Great Viral Marketing Help to be found at Amazon
Tell Me Your Experiences with Tell a Friend Scripts
Go Ahead, Click and Right, Seriously we want to Know
Please tell us what you think about tell a friend scripts, whether you think they get in your way or maybe they help your day, Either way we want to know.
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Reply
- Fred Fred Oct 15, 2009 @ 10:57 pm
- Hi Karo and Jerry,
Put in your support questions, things are about to change in a huge way now that the creator has a senior developer on the product ;) Issues have been addressed and usability improvements are being done, the new release will reflect this - dont give up, the new release is due for release in the next couple of weeks!
Kenny
Senior Developer
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Reply
- kads kads Sep 2, 2009 @ 7:49 pm
- does anyone know of a good software tool like this, but not viral inviter or traffic xplode? The problem with traffic xplode is it doesn't tell you if you can install the software on your own server or not it says that access can be terminated for any reason without notice!! viralinviter looks terrible as I tried to use it and it didnt work.
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Reply
- karo karo Apr 21, 2009 @ 11:40 am
- I have purchased viral inviter they are fake it never works got waste your time with them
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Reply
- loki_racer loki_racer Apr 20, 2009 @ 12:50 pm
- "Often time the tell-a-friend script is offered in PHP/MySQL platform, so those who are running window server won't be able to take advantage of the script."
You might want to correct that statement. WAMP is used as a web platform all day long.
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Reply
- Jerry Jerry Nov 29, 2008 @ 1:15 pm
- viralinviter is a pain in the ass and never works properly
New PR Newswire Business News & Video
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