Joe Vitale ... aka Mr. Fire!
I first encountered the books by Joe Vitale when, as a new writer, I picked up a copy of "Hypnotic Writing" (I needed to learn how to write such that folks picking up my computer manuals would actually read the things!). I discovered an amazing world--a world of writing that we never learned in English classes in elementary school, high school, or college!
Even during my previous years as a newspaper and magazine journalist, I hadn't found such a fantastic explanation of how hypnotic writing works. Then, I learned that Stanford University did a study of various authors to see who had writing that resembled "hypnotic writing"--and they came up with Agatha Cristie... her writing had a high-level of "hypnotic writing"! That's what makes them such "page turners"!
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Great lens on Joe Vitale! Posted April 21, 2008 |






