Webinar Promotion Methods
A webinar can be an excellent way to gain new customers, advertise your business, educate others, etc. But without adequate promotion, no-one will attend and your message won't be able to reach anyone.
So what methods are efficient for promoting your webinar?
So what methods are efficient for promoting your webinar?
Use your own e-mail list or rent a list of prospects.
Direct Mail
Use direct invitation mailings to known prospects and previous customers.
Announce on your own Website/Blog
As soon as possible, let your sites readers know about your event. Be sure to mention all the benefits of signing up for your webinar.
Buy Ads on Relevant Websites
Use services such as Adwords (content), BlogAds, AdBrite, etc. to reach a relevant audience.
Free Online Ads
Take advantage of free online ad sites. For example, Craigslist has an 'events' category
Online Forums
Are you a member of any online forums or message boards? If so, make a post announcing your event.
Press Release
Use a Press Release Service to announce your webinar.
Trade Magazines
Purchase Ads in trade publications relevant to your business.
Sponsorship from 3rd Parties
By allowing another firm to sponsor your webinar, you may gain attendees from their promotional efforts.
>Be sure to Collect Relevant Information from your Sign-Up Page
It's very important to have a brief, easy to use signup page for people to use. InstantPresenter has a customizable registration form
which lets you select which contact information is collected as well as the ability to add custom fields.
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