There is lots of point to take under consideration while starting with website. Your website must have persuasive architecture.
There are millions of websites on the internet but very few of that actually pull their weight and get results. For Effective website design it takes many different skill sets to pull together a killer website. If it was, every business that put up a website would realize enormous success. Read all do and don't for website.

1. Objective of website creation - What is your service or product? Why you want to have a website? Why you need your website to ranked 1st in search engine? How website benefits your business?

2. Avoid

* Splash pages - Splash pages are the first pages you see when you arrive at a website sometime it's advertise. Normally they are designed nicely and attractive. But it has no real purpose. So don't you splash pages otherwise your visitor click close or back button.
* Banner advertisements - Don't use excessive banner advertisements try to link it from content.
* Flash and frames - Don't make whole website with flash and frames you can used it in small part of your webpage.

3. Navigation - Site navigation is most important part of your website. According to one serve visitor can reach any corner of your website within 3 clicks only. If your visitors don't know how to navigate, they will leave your site.

4. Call to action. Once you are clear on your website's objective, make it real clear to your

5. visitor what action you want them to take. Clearly spell it out. Trust me, leave no room for interpretation.

6. Website should have a way to capture visitor's contact information. You can achieve this by giving free newsletter, any PDF, white paper or e-book.
Give reason to visitor to come back to your website, for this give great content and lots of information and keep updating your website by content and design. Animation and flash designing is eye catchy but they give only one time visitor. If you have good content and you keep updating your visitor keep coming.

7. Website has an "it's all about me" approach. Keep the copy informal in tone and focus clearly on what's in it for your guest Make them feel that it's all about them - make them feel special.

8. Brand your website. - Website is incoherent with your "Brand". Your website does not have to be the best looking site out there. It is far more critical to be consistent

9. Poor or inconsistent navigation. Don't make people think. Make it real easy for visitors to find what they are looking for. According to one survey website visitor can reach any part of your website within 3 clicks only.

10. Remove Dead links & broken links

11. Visitor hate slow website. I know, it's hard to believe but not everyone is using high speed broadband Internet connections yet. A little compassion here goes a long way.