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Social Marketing Creates A Cheap Buzz

kellywissink by kellywissink
Last updated: 09/18/2009

Social Media Marketing

Photo credit: Dennis Novak/Getty Images


First I would Like to thank Seth Godin for inspiring this Squidoo Twttrstrm. You've heard the old adage what came first the chicken or the egg. His blog post got me thinking. We only have to look at the top  Super Bowl Commercials to see the power of marketing first at $3 million  a pop for a 30 sec. ad.

For an example, we saw Social Media as a cheap way to introduce our home business online because this home business isn't a household name yet. I wish somebody would just invent a scratch and sniff screen.

Social Marketing has helped us get the conversation started first with prospective customers.Social media will drive the marketing of any product further than traditional advertising ever dreamed of.

What do you think?

Kelly Wissink

Which comes first, the product or the marketing? Links

Seth's Blog: Which comes first, the product or the marketing?
Well, if you define marketing as advertising, then it's clear you need the product first (Captain Crunch being the only exception I can think of... they made the ads first.) This great clip from Mad Men brings the point home....
What comes first, product or marketing? - FOLIO: mediaPRO
Do all marketers agree that marketing comes first?If so, is it usual for the marketer to be in the launch team?What have you launched?

Social Media on Slideshare

Social Media404 Oasis Social Media Best Practices by JohnSheridan

Many organizations are still having a hard time getting started with Social Media. This slide uses a fictitious example to walk you through our Best Practices process, OASIS.
 

Kelly Wissink on Dipity

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P.S. You can start your own debate, too.

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This UpMarket page written by

kellywissink

Kelly and Curt both have a background in teaching and a passion for using their gifts to empower others to work from home.

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Deluxe. Remarkable. Creative. Unusual. Successful. Upmarket businesses push the envelope -- does yours?

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