WowWee Toys Are Awesome!

WowWee, an Optimal Group company, was founded by Richard and Peter Yanofsky in 1982 as an independent research&development and manufacturing outfit. The company was purchased by Hasbro in 1998 and soon after the purchase, Peter Yanofsky hired physicist/roboticist Mark Tilden as a consultant reportedly after watching Mark's amazing work on the Discovery Channel. In 2001, Tilden joined the company full time and successfully helped the company to release Robosapien in 2004, and over 1.5 million were sold in the first 5 months of sale alone. Tilden helped to expand the humanoid product line to include the popular Robosapien V2 robot (2005), Roboreptile (2006), the RS Meida (2006), the RoboQuad (2007) and recently the next generation robot, the RS Tribot (summer 2008).