Writing Article Tips

The thought of writing an article can be sometimes be overwhelming.

It's hard to look at a blank page and figure out how to fill it with interesting and informative words.

The trick is to start by writing an outline that will break the article down into small chunks. It will make the process much easier.

Once you have decided on a topic think of three or
four questions that your reader may ask and then answer them.

Approaching your article writing in this way really will make the process much easier for you.

This is a great way to choose a topic for your article.

Identify a problem that the people in your target audience have and then tell them how they can fix it.

People are always looking for answers and they like to read information that will provide easy solutions to their problems.

This is one of the most effective ways decide on the perfect topic and to write an interesting article that will attract prospects that are looking for your product or service.

When you begin writing try to give your readers a solution that is somehow related to your business.

Explain to them why and how your business is the perfect answer to all of their problems.

Weave answers to their questions throughout the
article and show them not only how you can help fix their problem but how you can help them avoid it in the future.

This is a great way to incorporate links within the text of your article rather than just having them in resource box at the bottom.

The perfect title can make the difference between your article being read and published by newsletter owners or sitting around collecting dust doing nothing to help your business.

Your title should grab the attention of the reader and make them want to want to know more.

Remember you only have approximately three seconds to get your readers to take interest in what you have to say, so make sure your title grabs them and make them want more.

Hint: Write more than one title and test them by submitting your article to more than one directory to see which title is more effective.

Your opening paragraph should not only introduce the reader to the topic, but also make them want to keep reading.

Let the reader know how you are going to help them.

Give them hints to the answers that they will find if they keep reading.

People are busy and they need a good reason to remain interested.

Think of your opening paragraph as a brief outline
or better yet as a ten second commercial for the rest of the article.

Remember, grab their attention and keep them
interested.

Find a way that your product or service can help the reader fix their the root of their problem.

Explain in detail exactly what you can do for them.

Leave nothing to the imagination except how great it will be to have all of their questions answered and their problems solved.

People like real world examples that they can relate to.

Give your readers examples of how the solution that you provide will benefit them.

Point out all of the benefits that using your product or service can provide.

Emphasize the effect that it could have on their life or in their business.

Weave the examples throughout your article in a way that highlights the positive and eases the negatives but without making it seem like a sales pitch.

Let them know that if they follow your advice they can not only solve their problem but they can also avoid the possibility of it ever happening again in the future.

Use your own experiences and the experiences of your other customers to reassure them that the solution you provide does work - and that it will work for them too.

Hold their hand and walk them to the checkout.

So, if I haven't managed to convince you just yet that article and article writing is straightforward perhaps someone else can!

I came across this book sometime ago. It is written in a no-nonsense style and provides a step by step
guide that will allow you to produce articles quickly and easily.

Even though I am probably putting myself out of a job here, I think it is well worth your taking a look. I have even organised TWO little surprises for you!

1. There is a further discount on the advertised purchase price - you'll find out more about that when you click through to buy.
2. You will also have resell rights to the package.

If you can't yet afford the services of a ghost writer but you are at a loss to know how to write your own articles I recommend you take a look at
The Lazy Man's Guide to Article Writing - I think you'll find it very worthwhile!

Establishing your credibility with the reader is a very important factor when writing your article.

Tell them why they should listen to you.

Have you had this problem and if so how did it affect you and your business?

When you solved the problem, what benefits did it bring you and how did it make things better?

Do you have a certain area of expertise that makes you a credible source of information on the topic?

Prove to your readers that they can believe what you say and place their trust in you.

Now you almost have it all.

You have the title that grabs their attention.

The opening that entices them to keep reading.

The answers to their questions.

The examples to make your point and the credibility to back it all up.

Now all you need to do is close with a bang.

You want your closing paragraph to make it impossible for your reader not to want to find out more about your product or service.

This is where you offer them even more information.

You can offer them a free sample, a free trial a
free gift.

This is your last chance to get them to click on
the link that takes them where you want them to go.

So make it impossible for them not to click!

This is the whole reason we write and submit articles - So that we can include a resource box.

Yes it's great to provide quality helpful information to the world, but it's also great if we can make a profit doing it.

Think of your resource box as a window to the world.

When the world looks in it makes it want to find
out more.

Don't just put links to your site.

Let the reader know even more about you and what you can do for them. Give them a great reason why they should go to your site.

Now that you have finished writing your article make sure you proof read it at least twice.

Walk away from it for at least a few hours, but preferably overnight. Even set it to one side for a day or two and then re-read it to make sure that you correct all the typos and have included everything you wanted to say.

Have friends or family take a look and see what they think before you publish the article. Third party feedback is important - especially if it is objective!

Make sure you check your links. Be sure that you deliver exactly what you have promised your readers.

Then, it's congratulations time. You're done.

How does it feel to know that you have written an article that is helpful, informative and most of all going to provide your business with unlimited amounts of free visitors who will be jumping
through hoops to get their hands on your product or service?

I hope it feels great!

I hope that this lens is very helpful to you.

I wish you every success in your article marketing campaign.

But, WAIT!!

Here are a couple of extra little tips to help make your article campaign even more successful.

Make sure that you get the most out of your efforts by submitting your article to more than one directory.

If you don't want to do the submissions yourself (and it is time consuming)you can subscribe to one of the article submission services like Article Marketer, iSnare or Submit Your Articles.

And don't forget:

You can approach good quality ezines directly and ask them if they would like to publish your article or even have you to write an exclusive version of the article just for them.