Your Etsy Shop Numbers

Understanding your Etsy store is the first step to increased sales. You need to know who your visitors are, what they like to look at and what they like to buy.

I've had some major epiphanies while running my Etsy store and most of them came from analyzing data. For example, I had a thing in my shop that was universally loved. It got lots of hearts and treasuries. But when I looked at my sales, I was shocked to see that I had only sold one. In a year. And then I looked at my data again, and I noticed that I had another item in my store that I thought was too expensive. Turned out that every time I had it in stock, it sold quickly. When I looked at the data, it was obvious. I should stop wasting time on the well-loved thing that never sold, and spend more time making the more expensive thing that people would actually buy.

Here are lots of sites that will help capture the data to provide objective and sane perspective on your shop performance.

So read on for enlightenment. You will find advice and links here to help you collect and analyze your Etsy shop from an unemotional point of view, using just the facts.