Promote yourself online: Hire a professional blogger

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Let us blog for you

Hi,

My name is Shawn Hessinger, professional blogger, owner and proprietor of PostRanger.com a company dedicated to providing services, content and products for the new media. In an increasingly competitive global world of ideas, products and services, how will you get your message to the masses? Advertising via the mass media may no longer be the answer and promoting your product via the World Wide Web can be complicated and expensive. But what if you had an inexpensive way to reach your niche audience globally for a fraction of what you might pay for full page ad in a large regional newspaper? And what if that means could also offer a way to engage those customers daily seeking their feedback and opinions on existing and new services and products giving you ideas not only about what to offer them today, but about what to offer them in the future as well? Blogging can offer just such a solution and the professional bloggers at PostRanger.com can offer you the means to communicate with your customers in a whole new way that can prove beneficial both now and in the future. Get in touch with us today and learn more about how professional blogging can help you...

Questions answered

The importance of blogs

Let's get some of the issues raised in the following videos out of the way first.

    Is a blog all I need to be successful? Of course not, just as advertising or PR are not by themselves guarantees that you will be a success. But compared to other ways of promoting your business, blogs may be the most cost effective way to spread the word about what you do.
    Can't I just write my own blog for free? You sure can, if you can take the time away from your core business to do it. But if you don't have the time to keep up with creating quality posts, adding photos, monitoring comments etc. while concentrating on what you do best, creating a great product or service, we're here to help.
    What else do I get with the service? How about free hosting on our high quality blog network, a free distinct domain name based on availability, ten posts a week subject to your approval and up to 15 links from your site to other resources of your choice as an added bonus to your readers.
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Why do I need a blog?

A blog (short for web log) is a regularly updated website made up of periodic "posts" (or short articles) in which the newest updates usually appear at the top of the page.


What you are reading now is an example of a blog, and it may be one of the most powerful tools for persuasion available today.


Why do you need a blog?


Blogs can help you:



  • Promote your career. Whether you are a politician seeking or trying to maintain office or an author or musician seeking to get word out about your latest project, a blog should be a key component in your publicity campaign and of leveraging attention on the World Wide Web.


  • Build a customer base. Have a product or service you need to market? A blog can help you find customers wherever they are and more importantly help them find you. With constant updates and the ability for readers to subscribe, your customers will receive the latest about new features and offers.


  • Establish your expertise. Whether you are an author, consultant, educator or other leader in whatever field, a blog is a way to share your knowledge with the world and build your reputation as an expert.


  • Build a community. Blogs attract loyal readers who subscribe and keep coming back to learn about the latest developments and sometimes share those updates with others thus further growing the group the blog serves. If you are a marketer or organizer seeking to build a community around a particular topic, a blog may be the perfect fit.


Great business blogs

Seth Godin's Blog
Seth is the founder of Squidoo, the website where you currently find yourself, and is also an author and speaker. He has been called the most popular business blogger in the world and regularly posts not only about his company, books and speaking engagements but about many of his thoughts about change, marketing and entrepreneurship.
How to Change the World
The blog of former Apple computers fellow and venture capitalist Guy Kawasaki who, in addition to authoring eight books, is a popular speaker, columnist for Entrepreneur Magazine, co-founding partner of Garage Technology Ventures and co-founder of Nononina. Guy blogs on a wide variety of topics but also plugs book signings and his business projects.
The Blog of Tim Ferris: Experiments in Lifestyle Design
Tim is the author of The 4-Hour Work Week: Escape 9-5, Live Anywhere and Join the New Rich. The blog serves as an ongoing promotion of his writing and ideas in many different aspects of achieving life-work balance.
Feld Thoughts
Brad Feld is the co-founder of both Foundry Group and Mobius Venture Capital and before that established Feld Technologies, a specialty software company in Boston in 1987. He is an early stage investor and entrepreneur but shares everything from his favorite books to thoughts about living in Boulder, Colorado with his online community.
A VC: Musings of a VC in NYC
Fred Wilson is the New York-based venture capitalist and co-founder of Union Square Ventures with investments in Feedburner, and perhaps most notably Twitter. He blogs on a variety of topics including technology and business, some related to his business, some not.

“Visit the above links then imagine what business blogging could do for you...”

What we offer

So what would it be worth to access hundreds, maybe even thousands or millions, of potential customers/supporters/fans via the World Wide Web?


How much would you pay to access even a portion of this audience through more traditional media?


Whatever you think a reasonable cost would be, we bet you'll be surprised to learn just how inexpensively you can connect with readers, not once a month, or once week, but every day on the World Wide Web.


Starting at just $300 a week, less than the cost of most full-page color newspaper ads, we will create a blog especially for you and maintain it daily (ten posts or articles a week at two posts a day Monday through Friday)


Imagine being able to get your message out to a vast audience of potential readers with key words to attract only those customers you want to target, all at a cost much lower than television, radio or newspapers.


And remember, those readers aren't just from a certain regional demographic or just within the boundaries of a certain country or hemisphere. They're global! (More)

Books on blogging and business

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