5 Cool Things You Can Do with Excel

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Get zip code and address information straight into your Excel worksheet

Whether you need to design a direct marketing campaign, deliver goods and services to your customers, or select the best location for a new franchise, location-based information like address lists and zip code data can be very important for the success of your business. We'd like to tell you about a neat little tool called CDXZipStreamTM that can help you get and manage location-based information in Microsoft Excel.

CDXZipStream is a patented Excel add-in that uses "custom functions". Custom functions are just like other functions you may have used in Excel (like SUM, AVERAGE, LOOKUP, etc.), but are designed to do a range of specialized tasks, anything from grabbing zip code demographic data from a local database to calculating driving time between addresses. Since custom functions are used within cell formulas in your worksheet, you can just copy and paste to get lots of data very quickly. And it isn't even necessary to learn a brand new application - you can do all your work within the familiar Excel environment.

Let's take a look at some of the things CDXZipStream can do for you.

p.s. If you like what you see here, you may also want to check out our companion lens, called (naturally) 5 More Cool Things You Can Do with Excel.

1 - Look up zip codes (or do a reverse lookup) 

Need to find a zip code? The U.S. Postal Service has a nice on-line tool for finding a zip. Need to find a lot of zip codes? You can do it easily within Excel using CDXZipStream custom functions. Take a look at the YouTube video Zip Code Finder in Excel (or watch the embedded version here) for step-by-step instructions - it's a good general review of how to use custom functions in your worksheets. You'll also find out how to do a reverse lookup to get city and state info.
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2 - Calculate driving distance or driving time 

Most of us are familiar with getting driving directions, mileage info, and driving time estimates from websites like Google Maps or MapQuest. But what if you have to estimate shipping costs for all your customers, or design the daily routes for your delivery fleet? Processing lots of data like this is ideal in a spreadsheet format like Excel, and the route calculation functions of CDXZipStream makes these and other routing tasks easy. For a quick introduction to calculating driving time and distance in Excel please refer to the Ezinearticle Driving Distance and Time Calculations Using Microsoft Excel and MapPoint, or watch the Youtube video Driving Distance Calculator in Excel. You can also download an Excel worksheet with real examples, for a detailed look at CDXZipStream custom functions in action.

3 - Find out more about your customers 

Knowing your customers is a key element to any successful business venture. Talk to them, survey them, do your homework to find out who they are and what they really need and want. A great first step is to profile your target customers using demographic data. CDXZipStream includes demographics by zip code, state, city, county, area code, and Core-Based Statistical Area (CBSA)*. Over 100 items of demographic data are available, including median age, household income, and house value based on the most recent census information. Much of this data originates from the American Community Survey that's described in the Squidoo lens American Community Survey Demographics in Excel. And since it's all stored in a local database right on your computer, you have virtually instantaneous importing of data straight to your Excel worksheet. Check out a complete list of the demographic data fields you can get with our premium data feed. If you need very basic information, we also provide free demographic data from our website, that can be automatically imported to an Excel or pdf file.

* Core-Based Statistical Area (CBSA) is a U.S. Census Bureau term for an urban area of at least 10,000 people. It's a truly functional definition of where people live vs. geographic boundaries (like city, county, state) that are typically used.

4 - Validate your zip codes and address information 

Avoid wasting time and money when your direct mailings or product deliveries go to non-existent addresses with missing or incorrect zip codes. CDXZipStream can check if the zip code exists, identify any discrepancy between zip code and city and state information, even compensate for extended zip + 4 codes. Please see our technical article Validating Zip Codes with CDXZipStream for more information.

Excel Tip: When zip codes are entered or imported into Excel, sometimes the leading zero gets dropped - a zip code such as 06383 turns into 6383. You can avoid this by formatting your worksheet cells as text, or just use the special cell formatting type "zip code" or "zip code + 4" (available in Excel 2003 and up).

5 - Find zip codes in a radius 

Need to find zip codes within a particular radius? This kind of information is extremely useful for getting out direct mailings, designing advertising campaigns, even selecting store locations. But you don't have to resort to drawing circles on a map - import the data directly into Excel with a simple custom function from CDXZipStream. Our Ezinearticle Zip Code Radius Calculations using Microsoft Excel discusses this custom function in detail.

Try it! 

CDXZipStream has received numerous awards including the prestigious "5 Cow" award at Tucows.com. You can get a fully-functional, 30-day trial of CDXZipStream absolutely free. We provide complete technical support for both trial and purchased versions. If you decide to buy, pricing starts at $29.95, and the premium package (which includes eight demographic data feeds) is $199.95. Quantity discounts and site licensing are also available. Keep in mind CDXZipStream is not a subscription service - you buy it one time and purchase data updates only if you need them - and if you aren't happy for any reason within 30 days after purchase, you'll get a full refund.http://www.cdxtech.com/CDXZipStream/Demo.aspx

Bonus Feature 

How to filter an address list within a radius

Problem: You have a very long list of addresses, and need to focus on the ones that have the most "bang for the buck" for your direct mail campaign. Watch the YouTube video Find Zip Codes in a Radius Using Excel (or watch the embedded version here) to see how you can use the CDXZipStream radius function in conjunction with Microsoft Excel, to identify the addresses closest to your new store location, fundraising event, community center ..... just pick your target!
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  • Reply
    bjhughes bjhughes Jan 27, 2009 @ 12:21 pm
    Zion - thanks! I'll definitely check out your lens too ...
  • Reply
    Zion Zion Jan 27, 2009 @ 8:59 am
    Wow! Your lens is fantastic! I really like it so I gave you 5*. Keep up the god work!..
    Please try to stop by my lens. I would really much appreciate if you could rate mine too!
    Thank you so much!

    Zion
    http://www.squidoo.com/legitimatehome-basedbusinesses

by bjhughes

I'm a chemical engineer by training, but turned to software design and programming when my kids were little. I work for CDX Technologies, a subsidiary... (more)

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